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The Secret Lives of Customers: A Detective Story About Solving the Mystery of Customer Behavior
The Secret Lives of Customers: A Detective Story About Solving the Mystery of Customer Behavior
A "detective story" that delivers key insights for any businessperson asking the questions: who really are our customers, why do we lose them, how do we regain them?

Customers can be a mystery. Despite the availability of more data than ever before, everyone, from the CEO to salespeople in the
...
Paint Your Town Red: How Preston Took Back Control and Your Town Can Too
Paint Your Town Red: How Preston Took Back Control and Your Town Can Too
Paint Your Town Red tells the story of how one city in the north of England decided to level up without waiting for Whitehall.

Across the world, there is a growing recognition that a new kind of economy is needed: more democratic, less exploitative, less destructive of society and the planet. Paint Your Town
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Advanced Excel Essentials
Advanced Excel Essentials

Advanced Excel Essentials is the only book for the experienced Excel developer. This book starts from the assumption that you are well-versed in Excel--and builds on your skills to take them to the advanced level. It will show you the building blocks of advanced development and then take you through the development of your own advanced...

Assembly Language Step-by-step: Programming with DOS and Linux
Assembly Language Step-by-step: Programming with DOS and Linux

The bestselling guide to assembly language--now updated and expanded to include coverage of Linux.

This new edition of the bestselling guide to assembly programming now covers DOS and Linux! The Second Edition begins with a highly accessible overview of the internal operations of the Intel-based PC and systematically covers...

Visualize This: The FlowingData Guide to Design, Visualization, and Statistics
Visualize This: The FlowingData Guide to Design, Visualization, and Statistics

Think of all the popular data visualization works out there—the ones that you always hear in lectures or read about in blogs, and the ones that popped into your head as you were reading this sentence. What do they all have in common? They all tell an interesting story. Maybe the story was to convince you of something. Maybe it was to...

The Design Thinking Playbook: Mindful Digital Transformation of Teams, Products, Services, Businesses and Ecosystems
The Design Thinking Playbook: Mindful Digital Transformation of Teams, Products, Services, Businesses and Ecosystems

A radical shift in perspective to transform your organization to become more innovative

The Design Thinking Playbook is an actionable guide to the future of business. By stepping back and questioning the current mindset, the faults of the status quo stand out in stark relief—and this guide gives you the tools...

Advanced Fixture Design Method and Its Application
Advanced Fixture Design Method and Its Application
This book uses kinematics, mechanics, mathematics, and so on, to systematically propose the fixturing performance evaluation and fixturing layout planning method. The proposed method is a novel method, including the analysis method of locating determination, the analysis method of workpiece stability, the analysis method of clamping...
The Driver: My Dangerous Pursuit of Speed and Truth in the Outlaw Racing World
The Driver: My Dangerous Pursuit of Speed and Truth in the Outlaw Racing World

On his deathbed, Alex Roy's father dropped tantalizing hints about the notorious Cannonball Run of the 1970s, the utterly illegal high-speed nonstop race from New York to L.A. that was nothing at all like the one portrayed in the Burt Reynolds movie.

Inspired by his father's dying words, and against the advice of his loyal,...

Mastering Dojo: JavaScript and Ajax Tools for Great Web Experiences (Pragmatic Programmers)
Mastering Dojo: JavaScript and Ajax Tools for Great Web Experiences (Pragmatic Programmers)
The last couple of years have seen big changes in server-side web programming. Now it's the client's turn; Dojo is the toolkit to make it happen and Mastering Dojo shows you how.

Dojo is a set of client-side JavaScript tools that help you build better web applications. Dojo blurs the line between local, native applications and browser based...

Windows Admin Scripting Little Black Book, Second Edition
Windows Admin Scripting Little Black Book, Second Edition
This book shows Windows XP and 2003 users and administrators how to perform Windows management and administrative tasks using powerful scripts for just about every important task imaginable.

Windows Admin Scripting Little Black Book, 2nd Edition, shows Windows XP and 2003 users and administrators how to perform Windows management...

Physics for Game Developers: Science, math, and code for realistic effects
Physics for Game Developers: Science, math, and code for realistic effects

If you want to enrich your game’s experience with physics-based realism, the expanded edition of this classic book details physics principles applicable to game development. You’ll learn about collisions, explosions, sound, projectiles, and other effects used in games on Wii, PlayStation, Xbox, smartphones, and tablets....

MCSA/MCSE 70-270 Exam Prep 2 : Windows XP Professional
MCSA/MCSE 70-270 Exam Prep 2 : Windows XP Professional
The MCSA/MCSE 70-270 Exam Prep 2: Windows XP Professional is the most comprehensive, accurate study guide for this popular MCSE exam. Updated with Service Pack 2 information, this in-depth approach to the exam objectives also explains the core concepts of the technology to help you pass the exam. Organized by exam...
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