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Practical Business Analytics Using SAS: A Hands-on Guide
Practical Business Analytics Using SAS: A Hands-on Guide

Practical Business Analytics Using SAS: A Hands-on Guide shows SAS users and businesspeople how to analyze data effectively in real-life business scenarios.

The book begins with an introduction to analytics, analytical tools, and SAS programming. The authors—both SAS, statistics, analytics, and big data...

The Ultimate Web Marketing Guide
The Ultimate Web Marketing Guide

EVERYTHING YOU NEED TO KNOW ABOUT WEB, MOBILE, & SOCIAL MARKETING!

  • Your expert, up-to-the-minute, A-Z reference & how-to guide
  • Choose the right goals, media, & tools
  • ...
Inbound Marketing and SEO: Insights from the Moz Blog
Inbound Marketing and SEO: Insights from the Moz Blog

Learn from the leading resource on the latest inbound marketing techniques

As the SEO industry undergoes a shift and Google continues to change its algorithm, successful SEO practitioners need to increase their knowledge of a wide range of inbound marketing channels. The Moz...

Complete Web Monitoring: Watching your visitors, performance, communities, and competitors
Complete Web Monitoring: Watching your visitors, performance, communities, and competitors
Do you really understand your online presence? Are you confident that visitors can use your website? Do you know their motivations? How do online communities perceive your company? To innovate and adapt your business quickly, you must know the answers to these questions. Complete Web Monitoring demonstrates how to measure every aspect of your web...
Actionable Web Analytics: Using Data to Make Smart Business Decisions
Actionable Web Analytics: Using Data to Make Smart Business Decisions

Getting ROI from the Web Is Everyone's Job

Right now someone is clicking on your website, and knowing everything you can about those clicks and the people that make them is a business imperative. That's the first of a set of compelling business lessons distilled from the authors' decade of experience with the...

Twitter Data Analytics (SpringerBriefs in Computer Science)
Twitter Data Analytics (SpringerBriefs in Computer Science)

This brief provides methods for harnessing Twitter data to discover solutions to complex inquiries. The brief introduces the process of collecting data through Twitter’s APIs and offers strategies for curating large datasets. The text gives examples of Twitter data with real-world examples, the present challenges and complexities of...

Apache Spark 2.x Cookbook: Cloud-ready recipes for analytics and data science
Apache Spark 2.x Cookbook: Cloud-ready recipes for analytics and data science

Key Features

  • This book contains recipes on how to use Apache Spark as a unified compute engine
  • Cover how to connect various source systems to Apache Spark
  • Covers various parts of machine learning including supervised/unsupervised learning & recommendation engines

Book...

Architects of Intelligence: The truth about AI from the people building it
Architects of Intelligence: The truth about AI from the people building it

Financial Times Best Books of the Year 2018

TechRepublic Top Books Every Techie Should Read

Book Description

How will AI evolve and what major innovations are on the horizon? What will its impact be on the job market, economy, and society? What is the path toward human-level...

Anywhere Computing with Laptops: Making Mobile Easier (One-Off)
Anywhere Computing with Laptops: Making Mobile Easier (One-Off)
You bought your Centrino laptop computer because of its ease-of-use and portability. But are you using your laptop to its maximum potential? Anywhere Computing with Laptops: Making Mobile Easier will show you what to expect when buying and configuring your laptop and how to use built-in features such as digital...
Getting Started with Greenplum for Big Data Analytics
Getting Started with Greenplum for Big Data Analytics

Big Data started off as a technology buzzword rapidly growing into the headline agenda of several corporate strategies across industry verticals. With the amount of structured and unstructured data available to organizations exploding, analysis of these large data sets is increasingly becoming a key basis of competition, productivity growth,...

Pentaho Data Integration Cookbook Second Edition
Pentaho Data Integration Cookbook Second Edition

The premier open source ETL tool is at your command with this recipe-packed cookbook. Learn to use data sources in Kettle, avoid pitfalls, and dig out the advanced features of Pentaho Data Integration the easy way.

Overview

  • Intergrate Kettle in integration with other components of the Pentaho Business...
Disruptive Possibilities: How Big Data Changes Everything
Disruptive Possibilities: How Big Data Changes Everything

Big data has more disruptive potential than any information technology developed in the past 40 years. As author Jeffrey Needham points out in this revealing book, big data can provide unprecedented visibility into the operational efficiency of enterprises and agencies.

Disruptive Possibilities provides an...

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