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Successful Facebook Marketing
Successful Facebook Marketing

No amount of hype can run your brand's Facebook presence for you. In this no-nonsense, straight forward guide, Skellie will have you up and running with a professional and effective Facebook Page in no time. Get important tips on:

  • Setting up your first Page, what to do and what to avoid
  • Which types of...
Antenna Theory and Design
Antenna Theory and Design
The first edition of Antenna Theory and Design was published in 1981 and the second in 1998. This three-decade span has seen major expansions of antenna application areas, mainly in wireless communications. Along with technology advances has come public awareness of the presence and importance of antennas. Base station antennas are...
Handbook of Magnetic Materials, Volume 21
Handbook of Magnetic Materials, Volume 21

Over the last few decades magnetism has seen an enormous expansion into a variety of different areas of research, notably the magnetism of several classes of novel materials that share with truly ferromagnetic materials only the presence of magnetic moments.

Volume 21 of the Handbook of Magnetic Materials, like the...

Mechanics of Solid Interfaces (ISTE)
Mechanics of Solid Interfaces (ISTE)

The growing occurrence of heterogeneous materials such as composites or coated substrates in structural parts makes it necessary for designers and scientists to deal with the specific features of the mechanical behavior of solid interfaces.

This book introduces basic concepts on mechanical problems related to the presence of...

Homogeneous Catalysis with Metal Complexes: Kinetic Aspects and Mechanisms
Homogeneous Catalysis with Metal Complexes: Kinetic Aspects and Mechanisms

Homogeneous catalysis by soluble metal complexes has gained considerable attention due to its unique applications and features such as high activity and selectivity. Catalysis of this type has demonstrated impressive achievements in synthetic organic chemistry and commercial chemical technology.

Homogeneous Catalysis with Metal...

Distributed Coordination of Multi-agent Networks: Emergent Problems, Models, and Issues
Distributed Coordination of Multi-agent Networks: Emergent Problems, Models, and Issues

Distributed Coordination of Multi-agent Networks introduces problems, models, and issues such as collective periodic motion coordination, collective tracking with a dynamic leader, and containment control with multiple leaders, and explores ideas for their solution. Solving these problems extends the existing application domains of...

The Definitive Guide to HTML5 WebSocket
The Definitive Guide to HTML5 WebSocket

The Definitive Guide to HTML5 WebSocket is the ultimate insider’s WebSocket resource. This revolutionary new web technology enables you to harness the power of true real-time connectivity and build responsive, modern web applications.  

This book contains everything web developers and architects need
...

The PayPal Official Insider Guide to Selling with Social Media: Make money through viral marketing (PayPal Press)
The PayPal Official Insider Guide to Selling with Social Media: Make money through viral marketing (PayPal Press)

This book demonstrates to sellers that social media is the ideal focus and PayPal is the best tool to grow profits in today's online marketplace. Key social media sales strategies, tactics, action plans, and real-world success stories for all kinds of sellers are presented, making it easier for sellers to choose the right solutions with...

Social Entrepreneurship and Social Business: An Introduction and Discussion with Case Studies
Social Entrepreneurship and Social Business: An Introduction and Discussion with Case Studies
Social entrepreneurship has become a relevant topic in business, society and politics. Public attention has also been aroused through the increasing presence of social entrepreneurs in the media and numerous popular science publications. Here we may mention David Bornstein ´s book “How to Change the World: Social...
Risk and Portfolio Analysis: Principles and Methods (Springer Series in Operations Research and Financial Engineering)
Risk and Portfolio Analysis: Principles and Methods (Springer Series in Operations Research and Financial Engineering)

Investment and risk management problems are fundamental problems for  financial institutions and involve both speculative and hedging decisions. A structured approach to these problems naturally leads one to the field of applied mathematics in order to translate subjective probability beliefs and attitudes towards risk and reward into...

Content Marketing: Think Like a Publisher - How to Use Content to Market Online and in Social Media (Que Biz-Tech)
Content Marketing: Think Like a Publisher - How to Use Content to Market Online and in Social Media (Que Biz-Tech)

If you have a website, a blog, or even a Facebook or Twitter presence, you are a publisher. Think like one: build a digital content strategy that embraces words, images and multimedia to systematically enhance consumer engagement and conversion rates. In Content Marketing, world-renowned digital content expert Rebecca Lieb offers all...

YouTube for Business: Online Video Marketing for Any Business (2nd Edition) (Que Biz-Tech)
YouTube for Business: Online Video Marketing for Any Business (2nd Edition) (Que Biz-Tech)

YouTube’s 120 million viewers are a tempting target for any business, large or small. How can you tap into the potential of YouTube to promote your business and sell your products or services?

 

YouTube marketing is easy enough that any business can...

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