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Marketing Strategy and Competitive Positioning (4th Edition)
Marketing Strategy and Competitive Positioning (4th Edition)

Thoroughly updated with new examples and the latest research findings, this new edition also boasts updates case studies in each chapter, taken from recent editions of the Financial Times, that illustrate the practical implications of the issues raised.

This book is about creating and sustaining superior performance in the
...
Introduction to Geometric Computing
Introduction to Geometric Computing
Although geometry has been a flourishing discipline for millennia, most of it has seen either no practical applications or only esoteric ones. Computing is quickly making much of geometry intriguing not only for philosophers and mathematicians, but also for scientists and engineers. What is the core set of topics that a practitioner needs to study...
Leading IT Projects: The IT Manager's Guide
Leading IT Projects: The IT Manager's Guide
Senior level IT managers are responsible for a wide variety of development projects. For the most part, these individual projects are handled by project managers. However, IT managers must be conversant in the field of project management. Additionally, they must understand the dynamics of managing the project manager and be familiar with the skill...
Broadband Internet Deployment in Japan (Advanced Information Technology)
Broadband Internet Deployment in Japan (Advanced Information Technology)
Japan is well-known as the country where the penetration ratio of the intelligent cellular phone system is large. In 2007, it was reported that in the cellular phone system in Japan, the total volume of data traffic became larger than that of voice traffic. Now, the telecommunication infrastructure is going to be converged with broadcasting...
Sustainable Energy Production and Consumption: Benefits, Strategies and Environmental Costing
Sustainable Energy Production and Consumption: Benefits, Strategies and Environmental Costing
This volume is a result of the NATO Advanced Research Workshop that took place in Naples, Italy on July 4 through 7 of 2007. The workshop brought together the top researchers in energy technology, energy analysis, energy economics, and environmental economics from NATO countries, partner countries and Mediterranean Action countries. The book, like...
Ultimate Guide to Wilderness Living: Surviving with Nothing But Your Bare Hands and What You Find in the Woods
Ultimate Guide to Wilderness Living: Surviving with Nothing But Your Bare Hands and What You Find in the Woods
Forget reality TV stunts like eating bugs, the Ultimate Guide to Wilderness Living provides in-depth instructions and step-by-step photos of real survival skills--exactly what one needs to stay alive in the woods. The book first covers immediate needs like starting a fire, erecting temporary shelter, and finding food. Then it goes beyond other...
Harley Hahn's Guide to Unix and Linux
Harley Hahn's Guide to Unix and Linux

The objective of AutoCAD 2010 Instructor is to provide you the best possible printed medium for learning AutoCAD, whether you are a professional or student learning AutoCAD on your own or whether you are attending an instructor-led course.

"Harley Hahn's Guide to Unix and Linux" is a modern, comprehensive text for...

Microsoft Office Groove 2007 Step by Step
Microsoft Office Groove 2007 Step by Step

Microsoft Offi ce Groove 2007 is a new addition to the Microsoft Offi ce system, but the program has been around for several years. Groove Networks, the company that fi rst published Groove software, was started in 1997. The fi rst version of the program was shipped in 2001, and Microsoft acquired Groove Networks in 2005.

...

Matrix Methods, Third Edition: Applied Linear Algebra
Matrix Methods, Third Edition: Applied Linear Algebra

Matrix Methods: Applied Linear Algebra, 3e, as a textbook, provides a unique and comprehensive balance between the theory and computation of matrices. The application of matrices is not just for mathematicians. The use by other disciplines has grown dramatically over the years in response to the rapid changes in technology. Matrix methods is...

Real-Time Systems: Formal Specification and Automatic Verification
Real-Time Systems: Formal Specification and Automatic Verification
Real-time systems need to react to certain input stimuli within given time bounds. For example, an airbag in a car has to unfold within 300 milliseconds in a crash. There are many embedded safety-critical applications and each requires real-time specification techniques. This text introduces three of these techniques, based on logic and automata:...
Persistence in the Enterprise: A Guide to Persistence Technologies (developerWorks Series)
Persistence in the Enterprise: A Guide to Persistence Technologies (developerWorks Series)

The Definitive Guide to Today's Leading Persistence Technologies

Persistence in the Enterprise is a unique, up-to-date, and objective guide to building the persistence layers of enterprise applications. Drawing on their extensive experience, five leading IBM® Web...

Lightness of Being: Mass, Ether, and the Unification of Forces
Lightness of Being: Mass, Ether, and the Unification of Forces
Science News

"For a safari-like adventure into the world of physics, follow Wilczek's lead. Quirky but knowledgeable, he explores the essence of the matter that makes up the universe — combining the enthusiasm of someone like Jeff Corwin with the thoughtfulness of a David
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