Turn your one simple idea into millionsâwithout lifting a finger!
“Ever heard of Teddy Ruxpin or Lazer Tag? Both have Stephen Key’s mark on them. He is the Yoda or ‘renting’ ideas for serious passive income. From how-to to war stories, this is a great book.”
âTim Ferriss, author of The 4-Hour Workweek
“Mr. Key’s brilliance, wisdom, and insight will make you rich. Buy this book!”
âMark Victor Hansen, bestselling author and co-creator of the Chicken Soup for the Soul® series
“Stephen Key has written a book overflowing with the all-important information that inventors need: a step-by-step guide through everything that goes into a successful product introduction.”
âGary Dahl, Pet Rock® inventor
“A terrific guide for anyone who wants to be a successful entrepreneur.”
âJohn Osher, innovation guru who created SpinBrush®, Stretch Armstrong®, Spin Pop®, and Quattro® Titanium Trimmer Razor
“Tired of working for corporate America? Tired of living paycheck to paycheck? One Simple Idea can teach you how to add a few zeros to your income. Buy this book and live your dreams now!”
âKevin Harrington, infomercial king and featured investor on Mark Burnett’s Shark Tank
“Stephen Key turns conventional inventing ‘wisdom’ on its head and clearly outlines how anyone can earn a meaningful income with One Simple Idea.”
âTamara Monosoff, founder of Mom Invented® and author of The Mom Inventors Handbook and Your Million Dollar Dream
“Whether you are a creator or a connector, this book will help you turn your ideas into a fulfilling, profitable career. Read it and WIN!”
âPatrick Lonergan, former vice president and general manager, Johnson & Johnson, and president/partner of NUMARK Laboratories, Inc.
About the Book:
For as long as you can remember, you’ve had a dream. You’ve longed to see your product idea come to fruition so you never have to work for anyone else again.
Stephen Key has been living this dream for 30 years. The developer of such lucrative products as Michael Jordan’s WallBall®, the Spinformation® rotating label, and HotPicks® guitar picks, he knows better than anyone how to make a great living as an entrepreneur. Key develops ideas for new products, licenses them out, collects royalty checks, and doesn’t look back. You can do it, too. All you need is One Simple Idea.
In this book, Key reveals the secrets that helped him and thousands of his studentsâincluding bestselling author Tim Ferrissâturn their creativity into a passive income generator by “renting” an idea to a company, which takes care of R&D, production, marketing, sales, accounting, distribution, and everything else you don’t want to do.
You’ll be amazed at how simple the process of licensing an idea for profit actually is. Key explains how to:
Keep your ideas safeâwithout spending time and money on a patent
Be your own bossâwithout formally opening a business
See your product go to marketâwithout footing a dime in expenses
Make potentially big moneyâwithout quitting your day job
The age-old business assumption that ideas must come from within organizations has been shattered. From global corporations to small businesses, companies have become so confident in outside entrepreneurs that licensing is now a $500 billion industry. Businesses need “freelancers” like Keyâand youâto provide creative, marketable ideas for new offerings.
With One Simple Idea, there’s no prototyping, no patents, and, best of all, no risk. You can make the system work for youârather than the other way around.