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‘Highly accessible…revolutionary to a glorious degree’ Observer
Reading maps or reading emotions? Barbie or Lego? Do you have a female brain or a male brain? Or is that the wrong question?
We live in a gendered world where we are bombarded with messages about sex and gender. On a daily basis we face deeply ingrained beliefs that your sex determines your skills and preferences, from toys and colours to career choice and salaries. But what does this constant gendering mean for our thoughts, decisions and behaviour? And what does it mean for our brains?
Drawing on her work as a professor of cognitive neuroimaging, Gina Rippon unpacks the stereotypes that bombard us from our earliest moments and shows how these messages mould our ideas of ourselves and even shape our brains.
By exploring new, cutting-edge neuroscience, Rippon urges us to move beyond a binary view of our brains and instead to see these complex organs as highly individualised, profoundly adaptable, and full of unbounded potential.
Rigorous, timely and liberating, The Gendered Brain has huge repercussions for women and men, for parents and children, and for how we identify ourselves.
'A treasure trove of information and good humour' Cordelia Fine, author of Delusions of Gender |
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 Electrical Engineer's Reference Book, Sixteenth Edition
For ease of use, this edition has been divided into the following subject sections: general principles; materials and processes; control, power electronics and drives; environment; power generation; transmission and distribution; power systems; sectors of electricity use.
New chapters and major revisions include: industrial... |  | Unix Advanced: Visual QuickPro GuideIf you've mastered the flavors, commands, and technical jargon surrounding Unix, are comfortable working from within the command line, and are now itching to take your Unix skills to the next level, this is the place to start! Using a task-based teaching style and easy visual approach, author Chris Herborth does more than just enumerate commands... | | Convergence of Project Management and Knowledge Management
Knowledge is power, but this is especially true for teams carrying out a project. As in other arenas, the effective use of knowledge is possible only if it is readily accessible, well organized, properly analyzed, and competently disseminated to meet the project needs. Knowledge gained from project failures or successes is vital for the long... |
Handbook of Formulas and Tables for Signal Processing (Electrical Engineering Handbook)Signal processing is a broad and timeless area. The term "signal" includes audio, video, speech, image, communication, geophysical, sonar, radar, medical, and more. Signal processing applies to the theory and application of filtering, coding, transmitting, estimating, detecting, analyzing, recognizing, synthesizing, recording, and... | | | | Picture Yourself Learning Corel PaintShop Photo Pro X3
Harness the power of PaintShop Photo Pro X3 and discover all the fun and practical techniques that can be used to perfect photographs and create dynamic graphic elements. PICTURE YOURSELF LEARNING COREL PAINTSHOP PHOTO PRO X3 introduces the tools needed to correct and enhance photographs, beginning with the basics of working with toolbars,... |
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