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 Transforming Business: Big Data, Mobility, and Globalization
A unique perspective of an evolved role for company leadership
Based on the findings of an extensive research project that surveyed more than 5,500 enterprise employees and functional decision makers across the United States and China, Transforming Business: Big Data, Mobility and Globalization explores the influence... |  |  Winning the Institutional Investing Race: A Guide for Directors and Executives
The complexity of investments continues to grow, and institutional pools of capital from endowments to pension funds are suffering from too much risk and not enough return. Yet managing these investments and creating and implementing governance structures are seldom an integral part of the organization’s core mission or its operations.... |  |  Run for Elected Office and Win
The list of challenges facing society is endless. Numerous financial and social problems affect the world and individual countries. And they also affect states, counties, cities, and even school districts and neighborhood policy councils. It’s time for fresh thinking and new ideas in the public arena; it’s time for more... |
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 #tweetsmart: 25 Twitter Projects to Help You Build Your Community
"OK. I’ve got my Twitter account…now what can I do with it?" Sound familiar? #tweetsmart provides the answer with 25 creative projects to help your business, cause, or organization grow. But this isn’t just another social media marketing book—it’s the anti-marketing how-to... |  |  Reasonably Simple Economics: Why the World Works the Way It Does
The goal of Reasonably Simple Economics is, not surprisingly, simple: to help us think like economists. When we do, so much of the world that seemed mysterious or baffling becomes more clear and understandable—improving our lives and providing new tools to succeed in business and career.
In a chatty style,... |  |  The Customer Trap: How to Avoid the Biggest Mistake in Business
American business is dysfunctional. Companies of all sizes follow the mistaken belief that their products and services are best sold through organizations with pervasive market reach. Far too many business leaders fail to realize - until it is too late - that the relentless pursuit of volume at all cost is not the key to long-term profits and... |
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