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On the Ball: What You Can Learn About Business From America's Sports Leaders
On the Ball: What You Can Learn About Business From America's Sports Leaders
On the Ball delivers the winning business ideas that have built sports into a multi-billion-dollar global industry ... ideas you can use no matter what you sell! Learn corporate branding from Tiger Woods and Nike ... entrepreneurship from NASCAR ... target marketing from the World Cup ... strategic alliances from...
Web 2.0: A Strategy Guide: Business thinking and strategies behind successful Web 2.0 implementations
Web 2.0: A Strategy Guide: Business thinking and strategies behind successful Web 2.0 implementations
Web 2.0 makes headlines, but how does it make money? This concise guide explains what's different about Web 2.0 and how those differences can improve your company's bottom line. Whether you're an executive plotting the next move, a small business owner looking to expand, or an entrepreneur planning a startup, Web 2.0: A Strategy Guide illustrates...
The JOBS Act: Crowdfunding for Small Businesses and Startups
The JOBS Act: Crowdfunding for Small Businesses and Startups

Social media is one of the most remarkable developments of the Internet revolution. One need look no further than Egypt, the United Kingdom, the United States, Syria, or Libya to view the influence that online communities have had in the political sphere. Now, this power has come to the business world, specifically the marketplace for equity...

Enterprise & Small Business: Principles, Practice & Policy
Enterprise & Small Business: Principles, Practice & Policy

"This book is probably the best general small business text available at present." Dr Jonathan Lean, Principal Lecturer in Strategic Management, University of Plymouth Business School, UK Want to be at the cutting edge of this dynamic and exciting subject? This text delivers the latest research, current thinking and practice, and...

TRIZ for Engineers: Enabling Inventive Problem Solving
TRIZ for Engineers: Enabling Inventive Problem Solving

TRIZ is a brilliant toolkit for nurturing engineering creativity and innovation. This accessible, colourful and practical guide has been developed from problem-solving workshops run by Oxford Creativity, one of the world's top TRIZ training organizations started by Gadd in 1998. Gadd has successfully introduced TRIZ to many major...

The Business of Android Apps Development: Making and Marketing Apps that Succeed on Google Play, Amazon Appstore and More
The Business of Android Apps Development: Making and Marketing Apps that Succeed on Google Play, Amazon Appstore and More

The growing but still evolving success of the Android platform has ushered in a second mobile technology “gold rush” for app developers.  Google Play and Amazon Appstore for Android apps has become the second go-to apps eco for today's app developers.  While not yet as large in terms of number of apps as iTunes,...

Venture Mom: From Idea to Income in Just 12 Weeks
Venture Mom: From Idea to Income in Just 12 Weeks

You can take care of kids and take care of business. Many mothers today are jumping into the entrepreneurial ring, transforming simple ideas into profit able ventures. And in the process, they're creating flexible jobs for themselves - all with out start-up capital, business plans, or even babysitters. Venture Mom recounts inspiring...

Network Enterprises: The Evolution of Organizational Models from Guilds to Assembly Lines to Innovation Clusters (Innovation, Technology, and Knowledge Management)
Network Enterprises: The Evolution of Organizational Models from Guilds to Assembly Lines to Innovation Clusters (Innovation, Technology, and Knowledge Management)

Building on the historical analysis of organizations and theories that have influenced their development, Gianfranco Dioguardi provides an insightful exploration of the network enterprise and its evolution from the Medieval guilds to the present innovation clusters of Silicon Valley, the Research Triangle, Route 128, and other regions in the U.S...

Creating Regional Wealth in the Innovation Economy: Models, Perspectives, and Best Practices
Creating Regional Wealth in the Innovation Economy: Models, Perspectives, and Best Practices
Drawing on extensive new research through dozens of interviews with entrepreneurial champions in diverse sectors, Creating Regional Wealth in the Global Innovation Economy pinpoints the key reasons why some locations succeed in the quest to become centers of technology and innovation - and sustain their competitive...
Progress in Pattern Recognition, Image Analysis and Applications: 12th Iberoamerican Congress on Pattern Recognition, CIARP 2007,Valpariso
Progress in Pattern Recognition, Image Analysis and Applications: 12th Iberoamerican Congress on Pattern Recognition, CIARP 2007,Valpariso
These proceedings offer a written account of the scientific contributions presented at the 12th Iberoamerican Congress on Pattern Recognition (CIARP 2007), held in Vi˜na del Mar-Valpara´ıso, Chile. The aim of the congress was to promote and disseminate ongoing research and mathematical methods for pattern recognition, image...
Complete MBA For Dummies (Business & Personal Finance)
Complete MBA For Dummies (Business & Personal Finance)
"with this friendly guide, everyone can sample the benefits of an MBA education in a fraction of the time and at much less cost" (Business a.m., 5 November 2002)

Want to get an MBA? The Complete MBA For Dummies, 2nd Edition, is the practical, plain-English guide that covers all the basics of a
...
Technology Entrepreneurship: Creating, Capturing, and Protecting Value
Technology Entrepreneurship: Creating, Capturing, and Protecting Value

Recognizing the unique needs of the technology startup, Duening focuses on intellectual property development, funding, and marketing/selling more than other texts in this market. Extensive use of technology examples, case studies, and assignments keeps the book relevant and motivating for engineering students. A full supplements package,...

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