The Art of SEO: Mastering Search Engine Optimization
Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search...
Chanakya and the Art of War
Each and every one of us wants to become successful. We aim to fight and win in businesses, careers, relationships and, ultimately, in life. However, most of us fail to reach our full potential because of various speed breakers. Chanakya and the Art of War draws upon lessons from the great teacher, philosopher and strategist...
Software Craftsmanship: The New Imperative
By recognizing that software development is not a mechanical task, you can create better applications.
Today’s software development projects are often based on the traditional software engineering model, which was created to develop large-scale defense projects. Projects that use this antiquated industrial model tend to take...
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