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Contemporary Research in E-marketing
Contemporary Research in E-marketing

This innovative text brings the interdisciplinary work of e-marketing to one outlet, and fuels the cross-fertilization of ideas and dissemination of key research concepts.

Contemporary Research in E-Marketing brings the intrinsically inter-disciplinary work of e-marketing, by academic researchers from various fields, to one...

Lessons in Grid Computing: The System Is a Mirror
Lessons in Grid Computing: The System Is a Mirror
Praise for Lessons in Grid Computing: The System Is a Mirror

"You should not overlook the potential genius in this concept."
—Geoffrey Moore, consultant and author, Dealing with Darwin

"Since he first identified 'information systems as mirrors of...

Advances in Electronic Marketing
Advances in Electronic Marketing
There are many challenges facing organizations today as they incorporate electronic marketing methods into their strategy. Advances in Electronic Marketing examines these challenges within three major themes: the global environment, the strategic/technological realm, and the buyer behavior of online consumers. Each chapter raises important issues,...
Virtual and Collaborative Teams: Process, Technologies, and Practice
Virtual and Collaborative Teams: Process, Technologies, and Practice
Virtual and Collaborative Teams is of importance to practitioners and researchers because it brings together in a single accessible source, a variety of current research and practice on the subject of virtual and collaborative teams. Geographic distance, technology, lack of social presence, lack of adequate training...
Advanced Topics In End User Computing
Advanced Topics In End User Computing
This scholarly book is a collection of some of the best manuscripts published in the Journal of Organizational and End User Computing. This introduction is mainly a collection of abstracts provided by the authors for their manuscripts. The book is divided into three segments: Section I, which covers...
Learning Together Online: Research on Asynchronous Learning Networks
Learning Together Online: Research on Asynchronous Learning Networks
This book is about the past and future of research on the effectiveness of learning networks, a type of e-learning, online learning, Web-based learning, computer-supported collaborative learning, or virtual classroom (to use a number of common terms) in which students and teachers learn together online. The formal term is ...
Leadership for the Common Good: Tackling Public Problems in a Shared-Power World
Leadership for the Common Good: Tackling Public Problems in a Shared-Power World
Intuition and experience teach us that no one is really 'in charge' of anything complex or important. Barbara Crosby and John Bryson have developed this idea into a vividly positive image of the leader's role. 'Shared-power,' as they describe, dissect, and show how to work with it, transforms the very definition of leadership for the twenty-first...
The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion
The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion
The Psychology of Entertainment Media provides a cutting-edge look at how entertainment media affects its viewers, both in intended and unintended ways, and the psychological processes that underlie these effects. The collection represents an international, multidisciplinary investigation of an age-old process--persuasion--in a relatively...
The Universalist Movement in America, 1770-1880
The Universalist Movement in America, 1770-1880
"...an erudite and coherent analysis of Universalism as a powerful religious idea in the wider culture of American Protestantism."
-TLS

"Provides welcome guidance through the complexities of this neglected movement....this well-researched and well-argued book deserves a wide reading among early Americanists and
...
Using SAS in Financial Research
Using SAS in Financial Research
Researchers, graduate students, and practitioners in the financial market now have the first reference-style handbook detailing the mechanics of statistical testing on financial and accounting data. This one-of-a-kind book illustrates how to use SAS software to conduct basic empirical analyses of stock market and financial statement data. It covers...
  
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