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The Brand Strategy Canvas: A One-Page Guide for Startups
The Brand Strategy Canvas: A One-Page Guide for Startups

Launching a startup is now easier than ever before. Building a lasting brand, however, remains a mystery for even the savviest of founders. An impactful, recognizable brand is perhaps a company’s most valuable intellectual property. And any strong brand starts with a strategy.

The Brand Strategy Canvas has...

Oracle Database 10g New Features (Osborne ORACLE Press Series)
Oracle Database 10g New Features (Osborne ORACLE Press Series)

King wasn't a DBA, but he might have been. Technology, and particularly the DBA world, has been about change in the last several years. Each year, with a new software release here or a new operating system release there, we have to contend with changes. DBAs are a special lot because we really have to understand all those layers to some...

Running Lean: Iterate from Plan A to a Plan That Works (Lean Series)
Running Lean: Iterate from Plan A to a Plan That Works (Lean Series)
We live in an age of unparalleled opportunity for innovation. We're building more products than ever before, but most of them fail--not because we can't complete what we set out to build, but because we waste time, money, and effort building the wrong product.
What we need is a systematic process for quickly vetting product
...
Lean Analytics: Use Data to Build a Better Startup Faster (Lean Series)
Lean Analytics: Use Data to Build a Better Startup Faster (Lean Series)

Marc Andreesen once said that "markets that don't exist don't care how smart you are." Whether you're a startup founder trying to disrupt an industry, or an intrapreneur trying to provoke change from within, your biggest risk is building something nobody wants.

Lean Analytics can help. By measuring and
...

Management in India: Grow from an Accidental to a successful manager in the IT & knowledge industry
Management in India: Grow from an Accidental to a successful manager in the IT & knowledge industry
Reading this wonderful book by Rahul brought back early memories of my career. It was nearly 15 years ago that I became a manager, almost by accident. Back then I had always prided myself in my creativeness and technical ability. I had this wonderful opportunity working for an exciting startup in the Silicon Valley with three other code...
The First 90 Days: Critical Success Strategies for New Leaders at All Levels
The First 90 Days: Critical Success Strategies for New Leaders at All Levels
Whether challenged with taking on a startup, turning a business around, or inheriting a high-performing unit, a new leader's success or failure is determined within the first 90 days on the job.

In this hands-on guide, Michael Watkins, a noted expert on leadership transitions, offers proven strategies for moving successfully into a...

Continuous Delivery and DevOps: A Quickstart guide
Continuous Delivery and DevOps: A Quickstart guide

Streamline and optimize your workflow with this fast and engaging guide to continuous delivery and DevOps. Delivering quality software every time will become a way of life.

Overview

  • Real world and realistic examples of how to go about implementing continuous delivery and DevOps
  • Learn...
Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success (Business Books)
Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success (Business Books)

They’re young, they’re brash, they’re smart―and they’re 77-million strong.

Generation Y is creating startups at an unprecedented rate, and their approach to business is unlike anything you’ve seen. The generation described by the media as spoiled, entitled, even narcissistic, is proving...

Enterprise Rails
Enterprise Rails
Enterprise Rails is indispensable for anyone planning to build enterprise web services. It's one thing to get your service off the ground with a framework like Rails, but quite another to construct a system that will hold up at enterprise scale. The secret is to make good architectural choices from the beginning. Chak shows you how to make those...
Solaris 8 Training Guide (310-011 and 310-012): System Administrator Certification
Solaris 8 Training Guide (310-011 and 310-012): System Administrator Certification
This title offers the perfect self-study tool to allow you to prepare confidently at your own pace, in your own time. Comprehensive and focused on teaching what you need to understand--not just facts you need to know--this book is the most complete test preparation tool available on the market. Structured according to the exam objectives,...
Mainta Windows XP
Mainta Windows XP
Perform your own Windows XP maintenance and save $$$ Maintaining Windows XP 10 Easy Steps to Success By Ron Nykiforuk Heres an easy-to-follow program for maintaining your operating system for Windows XP. Dont wait until a virus sneaks in. Or slowness in startup, accessing files and starting programs occurs. It may be much more expensive and time...
Mac OS X Help Line, Tiger Edition
Mac OS X Help Line, Tiger Edition
With every update, Mac OS X grows more powerful, more dependable, and easier to use--and Mac OS X Tiger is no exception. But along with the new features come fresh issues--new areas to troubleshoot, new functionality to unravel, and new glitches waiting to confound even the savviest Mac users. Not to worry. Best-selling author and Mac guru Ted...
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