Since 2006, forward-thinking companies like Apple, JetBlue, Whole Foods, and GM have discovered the instant benefits of leveraging the social media phenomenon known as Twitter to reach consumers directly, build their brand, and increase sales....

This is the ultimate guide for those who want to move beyond AdWords basics to learn and apply the advanced techniques and tactics that Google's expert consultant teaches to Fortune 500 companies in his seminars. Advanced Google AdWords will provide deep insight into AdWords' functionality and advanced features, explaining how they...

Dreamweaver holds 90 percent of the market share for professional Web site development software. This popular book, which has sold more than 300,000 copies in previous editions, is fully updated for the newest version of Dreamweaver. Both beginning...

Cognos Report Studio is widely used for creating and managing business reports in medium to large companies. It is simple enough for any business analyst, power user, or developer to pick up and start developing basic reports. However, when it comes to developing more sophisticated, fully functional business reports for wider audiences,...

For a quantitative understanding of the physics of the universe - from the solar system through the milky way to clusters of galaxies all the way to cosmology - these edited lecture notes are perhaps among the most concise and also among the most critical ones: Astrophysics has not yet stood the redundancy test of laboratory physics, hence...

Many web applications are implemented in a way that makes developing them difficult and repetitive. Catalyst is an open source Perl-based Model-View-Controller framework that aims to solve this problem by reorganizing your web application to design and implement it in a natural, maintainable, and testable manner, making web development fun,...

Known as "Mr. Spreadsheet," John Walkenbach's name is synonymous with excellence in computer books that explain the complexities of various topics. With this collection of favorite Excel tips and tricks, you get a unique look at ways to make Excel 2010 more...

Relativistic cosmology has in recent years become one of the most exciting and active branches of current research. In conference after conference the view is expressed that cosmology today is where particle physics was forty years ago, with major discoveries just waiting to happen. Also gravitational wave detectors, presently under...

Introducing Silverlight 4 brings you up to speed with the latest version of Silverlight quickly and efficiently. The book builds off your understanding of the basics of .NET coding and WPF, allowing your journey to Silverlight 4 proficiency to be as quick and painless as possible. The text highlights where coding techniques are...

This book provides a complete guide to implementing Telerik’s range of ASP.NET and Silverlight controls. Telerik controls are invaluable for ASP.NET and Silverlight developers because they provide a vast array of rich controls targeted for the presentation layer of web applications. Telerik offers you solutions for the reports, grids,...

Celebrating nearly 100 years as The Bible of the Mechanical Industries , the 28th edition brings together volumes of knowledge, information and data gathered, revised and improved upon from experts throughout the mechanical industries. Extraordinarily comprehensive yet easy to use since it premiered, Machinery s Handbook provides mechanical...

This book about rock stress is suitable for students in geosciences and engineering, who need to broaden their horizon about the Stress Field of the Earth´s Crust. The book covers the topic in a way such that geoscience students will be able to grasp the Cauchy Stress Principle without fear of matrix transformations in an exercise....