Here is a master plan for leaders who want to know the dynamic, proven techniques any business leader-from the fruit stand owner to the Fortune 500 chairman-must use to build a successful entrepreneurial enterprise. At the heart of this program is a fundamental belief in the continuous work necessary to improve all activities-a constant quest to improve the conduct of business, from mission statements to the simplest of action plans. Each principle, or "bite," is a business fundamental that every business leader needs to understand and is a proven leadership principle of successful people. Each bite moves the reader one step ahead and combines with other principles that work together to create a building block toward total leadership. Each bite represents a stepping stone toward a sound business practice that, if applied with patience, discipline, consistency, and ethics, will result in success.