How to Get Ideas
Written by Jack Foster, a creative director for various advertising agencies with more than 40 years experience, How to Get Ideas (over 90,000 copies sold and translated into 15 languages) is a fun, accessible, and practical guide that takes the mystery and confusion out of developing new ideas.... Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart
Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted?
Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres...
The Power of Humor at the Workplace (Response Books)
Humor is a powerful management tool, which, if used properly, can be extremely effective to gain attention, create rapport and make a message more memorable. This interesting book highlights the benefits of humor at the workplace and recognizes the value of humour in a variety of situations. The author has included numerous examples of the...
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