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Fool-Proof Marketing: 15 Winning Methods for Selling Any Product or Service in Any Economy

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As I mentioned, an old saying informs us, “It’s not what happens to you; it’s how you handle it.” Nowhere is that truer than during a business crisis, slump, or downturn.

Of the 15 fool-proof business strategies presented in this book, none are more important than the personal strategies presented in Part I. The positive thinking they embrace can spur you into the massive action required to reverse your business downturn, and give you the emotional strength to get through a slump until things turn around.
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How: Why How We Do Anything Means Everything...in Business (and in Life)
How: Why How We Do Anything Means Everything...in Business (and in Life)
The flood of information and unprecedented transparency reshaping today's business world has dramatically changed the rules of the game. It's no longer what you do that sets you apart from others, but how you do what you do. Whats are commodities, easily duplicated or reverse-engineered. Sustainable advantage and enduring success—for both...
Building Trustworthy Semantic Webs
Building Trustworthy Semantic Webs
Semantic Webs promise to revolutionize the way computers find and integrate data over the internet. They will allow Web agents to share and reuse data across applications, enterprises, and community boundaries. However, this improved accessibility poses a greater threat of unauthorized access, which could lead to the malicious corruption of...
Emerging Optical Network Technologies: Architectures, Protocols and Performance
Emerging Optical Network Technologies: Architectures, Protocols and Performance
Optical networks have moved from laboratory settings and theoretical research
to real-world deployment and service-oriented explorations. New technologies
such as Ethernet PON and optical packet switching are being explored,
and the landscape is continuously and rapidly evolving. Some of the
key issues involving these new
...

Basic Statistics: Understanding Conventional Methods and Modern Insights
Basic Statistics: Understanding Conventional Methods and Modern Insights

This introductory statistics textbook for non-statisticians covers basic principles, concepts, and methods routinely used in applied research. What sets this text apart is the incorporation of the many advances and insights from the last half century when explaining basic principles. These advances provide a foundation for vastly improving our...

The Complete Guide to Day Trading: A Practical Manual From a Professional Day Trading Coach
The Complete Guide to Day Trading: A Practical Manual From a Professional Day Trading Coach

Do you want to be a day trader?

Every day, millions of dollars change hands in the markets, presenting the perfect opportunity for people just like you to make significant money and profits through the art of day trading.

But here's the question: is day trading right for you? And, if it is, how do you get...

Critical Social Theory and the End of Work (Rethinking Classical Sociology)
Critical Social Theory and the End of Work (Rethinking Classical Sociology)

"Critical Social Theory and the End of Work" examines the development and sociological significance of the idea that work is being eliminated through the use of advanced production technology. Granter's engagement with the work of key American and European figures such as Marx, Marcuse, Gorz, Habermas and Negri, focuses his arguments...

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