"A phenomenal resource for both extreme and not-so-extreme researchers. Great tips, clear explanations, and years of expertise distilled into 250 pages of clear, engaging text. This book should be on every searcher's desk." —Mary Ellen Bates, coauthor, Researching Online for Dummies
The Internet has become a tremendous information resource, with Web searching supplying quick access to facts, opinion, news, commentary, and so much more. Enter a word or two into a search box and—voilà!—links to all kinds of answers appear. While basic Internet searching is often easy, with simple answers to popular topics and basic descriptions readily available, everyone comes across searches that fail. The results are overly commercial, refer to a different meaning of the search word, or just do not have helpful information.
When the first search fails, all kinds of alternative approaches are available, from rewording the search to switching to a different search engine to going straight to a known, reliable site. Which direction should you take, and what sources should you use? Ran Hock draws from his extensive background in training thousands of searchers, from the novice to the skilled professional, and distills the best and most important elements of searching. With this new edition of his classic work, Ran has expanded coverage to include many new sources and topics related to the ever-changing realm of the Internet.