“I work in digital media publishing, yet I’ve struggled, like most of the business world, to understand how to make social media work for me. Sarah-Jayne and Dean tackled the challenge with an energy that has to be seen to be believed. These two are now my #1 source of information and have provided simple and...

This book bridges the communication gap between project managers and software developers working toward the common goal of developing successful software products and software systems. It provides the insights, methods, tools, and techniques necessary to understand...