"It's no longer an era of business as usual. Executives and entrepreneurs must embrace new media in order to not only compete for the future, but for mind share, market share, and, ultimately, relevance. This book helps you engage. Without it, you're competing for second place."
...

The lifecycle of businesses is complicated. Right from birth, businesses experience not just opportunities but also many hurdles. The primary obstacle for all businesses is access to capital; drawing from a variety of fields and research perspectives, this book presents four scientific studies that explore the implications of financial...

Both a revelation and a call-to-action, Immigrant, Inc. explores the uncommon skill and drive of America's new immigrants and their knack for innovation and entrepreneurship. From the techies who created icons of...

For nearly four decades, video games have captured the imaginations and drawn the ire of people around the world. Actors play them. Rappers promote them. Politicians want to control them. Even baseball legends make them. Video games are a cultural crossroads where business, entertainment, and technology converge.

Sales of...

Using real-world examples, Carlberg helps you put Excel’s features and functions to work and get the power of quantitative analysis behind your management...