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Pharmaceutical Marketing
Pharmaceutical Marketing

The purpose of this title is to address some of the complex and controversial issues posed by pharmaceutical marketing. Specifically, articles in this work will address the impact of direct-to-consumer advertising of drugs, the marketing of drugs over the Internet, pharmaceutical companies' marketing policies, and the marketing of herbal...

S+Functional Data Analysis User's Guide
S+Functional Data Analysis User's Guide
S+Functional Data Analysis is the first commercial object oriented package for exploring, modeling, and analyzing functional data. Functional data analysis (FDA) handles longitudinal data and treats each observation as a function of time (or other variable). The functions are related. The goal is to analyze a sample of functions instead of a...
RFID For Dummies
RFID For Dummies
Somewhere, separated from you by just a few degrees, is not Kevin Bacon,
but an 800-pound gorilla demanding that you adopt radio frequency identification,
or RFID — a technology you may have never even heard of until
just a few months ago. Chances are that gorilla wears a stylish blue smock
with a yellow smiley face on it
...
Encyclopedia of Pharmaceutical Technology, Third Edition (Print) (Volume 2)
Encyclopedia of Pharmaceutical Technology, Third Edition (Print) (Volume 2)

Presenting authoritative and engaging articles on all aspects of drug development, dosage, manufacturing, and regulation, this Third Edition enables the pharmaceutical specialist and novice alike to keep abreast of developments in this rapidly evolving and highly competitive field. A dependable reference tool and constant companion for years...

The Handbook of Microbiological Media for the Examination of Food
The Handbook of Microbiological Media for the Examination of Food

Responding to an estimated 14 million cases of food-borne disease that occur every year in the United States alone, the Food and Drug Administration and US Department of Agriculture have begun implementing new regulations and guidance for the microbial testing of foods. Similarly, Europe and other regions are implementing stricter oversight,...

Antiangiogenic Cancer Therapy
Antiangiogenic Cancer Therapy

Top Investigators Explore the Complexities of Angiogenesis Cancer Research

The targeting of tumor angiogenesis has evolved into one of the most widely pursued therapeutic strategies. However, as of yet, no antiangiogenic agent used as a monotherapy has demonstrated a survival benefit in a randomized Phase III trial. The...

CURRENT Medical Diagnosis and Treatment 2017 (Lange)
CURRENT Medical Diagnosis and Treatment 2017 (Lange)

This #1 annual internal medicine and clinical practice guide turns the latest research into improved patient outcomes – now fully updated and revised.

Before Prozac: The Troubled History of Mood Disorders in Psychiatry
Before Prozac: The Troubled History of Mood Disorders in Psychiatry
Psychiatry today is a barren tundra, writes medical historian Edward Shorter, where drugs that don't work are used to treat diseases that don't exist. In this provocative volume, Shorter illuminates this dismal landscape, in a revealing account of why psychiatry is "losing ground" in the struggle to treat depression.

...
Selenium in Food and Health
Selenium in Food and Health
Selenium is a contradictory nutrient. It has been called the essential poison—too much of it in the diet can be toxic; too little can result in chronic, and sometimes fatal, deficiency. Even health authorities have at times been confused. Although today in the USA, as in most other countries, selenium appears among the trace...
Poisoning and Toxicology Handbook, Fourth Edition (Poisoning and Toxicology Handbook
Poisoning and Toxicology Handbook, Fourth Edition (Poisoning and Toxicology Handbook

A unique reference containing detailed reviews of more than 900 drugs and poisons, the Poisoning and Toxicology Handbook, Fourth Edition provides the latest information on medicinal, biological, herbal, and non-medicinal agents, and antidotes. Increasing its depth and scope with analyses of newer drugs, chemicals,...

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