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Leap! A Revolution in Creative Business Strategy“absorbing and quite compelling…a book that is full of good things…” (Admap, June 2003)
Traditionally, company leaders develop a business strategy based on bottom lines and profit margins, then hire an ad agency to back up that strategy with creative advertising. But history shows that some of the most... | | Performance Evaluation and BenchmarkingIt is a real pleasure and honor for us to present you this book titled
Performance Evaluation and Benchmarking. Performance evaluation and benchmarking
is at the heart of computer architecture research and development. Without
a deep understanding of benchmarks’ behavior on a microprocessor and
without efficient and... | | Web-to-Host ConnectivityNobody can dispute the incredible impact that the Web continues to have on the way in which people work, shop, research, play, and communicate. In the span of just a few short years, enterprises in nearly every industry and market have had to reevaluate the way in which they do business with their business partners and end customers. Having a... |
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