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Reputation, Stock Price, and You: Why the Market Rewards Some Companies and Punishes Others
Reputation, Stock Price, and You: Why the Market Rewards Some Companies and Punishes Others

“All of our working lives we have heard the mantra, ‘a reputation lost is never regained.’ Still, the firms we work for, admire and invest in seem to take costly reputation hits all too often. Everyone interested in managing, regulating or investing in public firms will find Nir Kossovsky’s book a wonderful read...

Creating a Web Site with Flash : Visual QuickProject Guide
Creating a Web Site with Flash : Visual QuickProject Guide

Face it: Poorly designed, static Web sites just don't cut it anymore. The Web (not to mention the technology surrounding it) has been around long enough, and people have grown accustomed enough to dealing with it, that folks want (and expect) a little razzle-dazzle when they go online. For just $12.99, this compact guide...

Elementary Linear Programming with Applications, Second Edition
Elementary Linear Programming with Applications, Second Edition

Linear programming finds the least expensive way to meet given needs with available resources. Its results are used in every area of engineering and commerce: agriculture, oil refining, banking, and air transport. Authors Kolman and Beck present the basic notions of linear programming and illustrate how they are used to solve important common...

Convergence Technologies for 3G Networks: IP, UMTS, EGPRS and ATM
Convergence Technologies for 3G Networks: IP, UMTS, EGPRS and ATM
The merging of voice and data on a single network opens powerful new possibilities in communications. Only a fundamental understanding of both technologies will ensure you are equipped to maximise their full potential.

Convergence Technologies for 3G Networks describes the evolution from cellular to a converged network that...

GPU Gems 3
GPU Gems 3
It has been only three years since the first GPU Gems book was introduced, and some areas of real-time graphics have truly become ultrarealistic. Chapter 14, "Advanced Techniques for Realistic Real-Time Skin Rendering," illustrates this evolution beautifully, describing a skin...
Transformer Design Principles: With Applications to Core-Form Power Transformers, Second Edition
Transformer Design Principles: With Applications to Core-Form Power Transformers, Second Edition

Updating and reorganizing the valuable information in the first edition to enhance logical development, Transformer Design Principles: With Applications to Core-Form Power Transformers, Second Edition remains focused on the basic physical concepts behind transformer design and operation. Starting with first principles, this book develops the...

Thermodynamic Models for Industrial Applications: From Classical and Advanced Mixing Rules to Association Theories
Thermodynamic Models for Industrial Applications: From Classical and Advanced Mixing Rules to Association Theories

Using an applications perspective Thermodynamic Models forIndustrial Applications provides a unified framework for thedevelopment of various thermodynamic models, ranging from theclassical models to some of the most advanced ones. Among these arethe Cubic Plus Association Equation of State (CPA EoS) and thePerturbed Chain Statistical...

Data Mining with SQL Server 2005
Data Mining with SQL Server 2005
Your in-depth guide to using the new Microsoft data mining standard to solve today's business problems

Concealed inside your data warehouse and data marts is a wealth of valuable information just waiting to be discovered. All you need are the right tools to extract that information and put it to use. Serving as your expert...

Practical Guide to Hydrogenated Nitrile Butadiene Rubber Technology
Practical Guide to Hydrogenated Nitrile Butadiene Rubber Technology

Hydrogenated Nitrile Butadiene Rubber (HNBR) is a synthetic polymer that results from the hydrogenation of Nitrile Rubber (NBR). It is widely known for its physical strength and retention of properties after long-term exposure to heat, oil and chemicals. The unique properties attributed to it have resulted in wide adoption of HNBR in...

The DFT: An Owners' Manual for the Discrete Fourier Transform
The DFT: An Owners' Manual for the Discrete Fourier Transform
Just as a prism separates white light into its component bands of colored light, so the discrete Fourier transform (DFT) is used to separate a signal into its constituent frequencies. Just as a pair of sunglasses reduces the glare of white light, permitting only the softer green light to pass, so the DFT may be used to modify a signal to achieve a...
SAP Security Configuration and Deployment: The IT Administrator's Guide to Best Practices
SAP Security Configuration and Deployment: The IT Administrator's Guide to Best Practices
The user's guide to best practices in improving and enhancing security in a SAP landscape.

Throughout the world, high-profile large organizations (aerospace and defense, automotive, banking, chemicals, financial service providers, healthcare, high tech, insurance, oil and gas, pharmaceuticals, retail, telecommunications, and
...
3-D Human Modeling and Animation, Second Edition
3-D Human Modeling and Animation, Second Edition

All the tools and know-how to create digital characters that can move, express emotions, and talk

3-D Human Modeling and Animation demonstrates how you can use your artistic skills in figure drawing, painting, and sculpture to create animated human figures using the latest computer technology. This easy-to-follow book guides you...

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