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If your concerns are brand awareness and exposure, you and Google AdWords are a match made in heaven. Not only is this innovative advertising system extraordinarily effective, it's suited for any budget and you can launch a campaign in...
A sweeping narrative history of world trade--from Mesopotamia in 3000 B.C. to the firestorm over globalization today--that brilliantly explores trade's colorful and contentious past and provides new insights into its future
Adam Smith wrote that man has an intrinsic "propensity to truck, barter, and exchange one thing for...
How and to what extent did women writers shape and inform the aesthetics of Romanticism? Were undervalued genres such as the romance, gothic fiction, the tale, and the sentimental and philosophical novel part of a revolution leading to newer, more democratic models of taste? Fiona Price takes up these important questions in her wide-ranging...
Getting started with iPhone application development is relatively easy thanks to online tutorials and especially to books like Beginning iPhone Development by Dave Mark and Jeff LaMarche. But sometimes, software is just hard.
A year and a half after receiving an iPhone as a birthday present, I am still amazed. It looks so simple and...
Charles Edge, Zack Smith, and Beau Hunter provide detailed explanations of the technology required for large-scale Mac OS X deployments and show you how to integrate it with other operating systems and applications.
Enterprise Mac Administrator's Guide addresses the growing size...
jQuery simplifies building rich, interactive web frontends. Getting started with this JavaScript library is easy, but it can take years to fully realize its breadth and depth; this cookbook shortens the learning curve considerably. With these recipes, you'll learn patterns and practices from 19 leading developers who use jQuery for...
Winning entry, Professional Cover/Jacket Category, in the 2009 New England Book Show sponsored by Bookbuilders of Boston.
A central debate in contemporary philosophy of perception concerns the disjunctive theory of perceptual experience. Until the 1960s, philosophers of perception generally assumed that a veridical...
This book explores the revolutionary development of the theory of the firm over the past 35 years. Despite rapid progress in the field, new developments in the microeconomic and industrial organization literature have been relatively scant. This book attempts to redress the balance by providing a comprehensive overview of the theory of the firm...
Offering you thorough coverage of the new version of the leading Linux certification from Linux Professional Institute (LPI), this book covers both objectives and materials tested in the two required LPIC-1 exams: LPI 101 and LPI 102. You’ll certainly appreciate the clear, concise information on key exam topics, including using Linux command...
Provide superior data protection, availability, and disaster recovery using the tested techniques in this Oracle Press guide. Cowritten by a team of Oracle experts, Oracle Data Guard 11g Handbook provides a sound architectural foundation along with best practices for configuration, monitoring, maintenance, and troubleshooting. You...
A towering work of history examining the world's most pressing problem--the growing gulf between rich and poor. For the last six hundred years, the world's wealthiest countries have been mostly European. Late in our century, the balance has begun to shift toward Asia, where countries such as Japan have grown at astounding rates. Why have these...