When first published in 1963, IBM CEO Thomas Watson Jr.’s A Business and Its Beliefs gave readers an unprecedented look inside IBM’s executive offices. Watson--son of IBM’s founder--candidly discussed how the company clung to its values during the first great technological shift, and how this refusal to compromise...

Oracle9IR2 Data Warehousing is a guide to using the Data Warehouse features in the latest versions of Oracle—Oracle9i Release 1 and Release 2. Written by people on the Oracle development team that designed and implemented the code, this updated and expanded edition provides an insider’s view of how the Oracle9i Release 2...

Visual Studio .NET is the most extensible development environment Microsoft has released to date. Organizations create add-ins for many purposes: to speed common tasks, to ease code reuse within an organization, and to enforce rules and consistency among developers. Effective use of add-ins can dramatically improve developer efficiency and...

Data Networks builds on the foundation laid in Kenyon’s first book, High Performance Data Network Design, with expanded coverage of routing, tuning, and troubleshooting. Kenyon provides strategies for overcoming some of the most challenging problems in network design and management. He provides clear, specific solutions for...

When it comes to advertising on the web, you just can't argue with the numbers. A $7 billion market today is expected to grow to $18.9 billion by 2010. Jupiter Research also estimates that search advertising will be a larger share of the market than display advertising by 2010. These phenomenal numbers are due largely to...

Implementing Enterprise Portfolio Management with Microsoft Project Server 2002 is written for anyone contemplating or actively engaged in implementing and managing Microsoft Project Server. It guides you through a structured approach to implementation and conveys best practices for using the software once you’ve got it up and...

Every customer-facing corporation has at least one call center. In the United States, call centers handle a billion calls per year. Call Center Operation gives you the complete coverage of the critical issues involved in the design, implementation, organization, and management of a customer call center. Sharp provides information on...

DV Filmmaking: From Start to Finish covers all aspects of the new digital video frontier, for amateurs and professionals alike--from the nuts and bolts of timecode and aspect ratio; to framing, lighting, and sound recording; as well as editing, special effects creation, and...