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 |  |  How to Succeed in the Enterprise Software Market"A must read for those who deliver software solutions, as well as their customers." -- David P. Norton, co-author of The Balanced Scorecard
"Le Clair provides that 'interdependent view' required for success. An excellent set of tools for the consultant or business analyst." -- James Watson, CEO, Doculabs,... |  |  Going to Extremes: How Like Minds Unite and DivideWhy do people become extremists? What makes people become so dismissive of opposing views? Why is political and cultural polarization so pervasive in America? Why do groups of teenagers, investors, and corporations take unnecessary risks? What leads groups to engage in such destructive acts as terrorism and ethic cleansing?
In... |
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 Basic Ship Theory Volume 2, Fifth EditionRawson and Tupper's Basic Ship Theory, first published in 1968, is widely known as the standard introductory text for naval architecture students, as well as being a useful reference for the more experienced designer.
The fifth edition continues to provide a balance between theory and practice. Volume 2 expands on the material in Volume... |  |  eBoot Camp: Proven Internet Marketing Techniques to Grow Your BusinessIn this Web 2.0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that attracts few visitors. e Boot Camp is the... |  |  SEO: Search Engine Optimization BibleDetailed, practical guide to increasing your Web traffic through better search results
Wonder how some companies pop up high in search engine rankings? It's all about search appeal. Master the strategies, techniques, and shortcuts in this detailed guide and you can improve your Web site's search rankings and drive the targeted traffic you want... |
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