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The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly
The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly

A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a...

Forex Essentials in 15 Trades: The Global-View.com Guide to Successful Currency Trading (Wiley Trading)
Forex Essentials in 15 Trades: The Global-View.com Guide to Successful Currency Trading (Wiley Trading)

Traders are constantly learning their craft. Those who do not share information, discuss tactics and review prior trades are doomed for failure. Global-View.com knows this. It is the leading destination for Forex traders looking to learn and discuss trading. With over 33,000 registered users from 125 countries, Global-View.com exposes its...

High Impact Speeches: How to Create & Deliver Words That Move Minds
High Impact Speeches: How to Create & Deliver Words That Move Minds

Sooner or later, we all find ourselves in front of an audience with nothing more to rely on than the power of our words. To lead today is to be a great persuader. We need the ability to mobilise ideas, appeal to values and inspire action. To find the right words, and the memorable words, to carry an audience and change things.In the business...

Everything I Know about Marketing I Learned From Google
Everything I Know about Marketing I Learned From Google

Want Market Share? Google It!

“Google is a once-in-a-generation company. Aaron Goldman has written an essential book that goes beyond telling us how Google became so important to explaining why the revolution it’s leading will affect everyone in media and marketing.”
—Brian Morrissey,
...

Super Trader: Make Consistent Profits in Good and Bad Markets
Super Trader: Make Consistent Profits in Good and Bad Markets

How do you transform yourself from mild-mannered investor to Super Trader? Think clearly. Plan accordingly. Commit completely. In other words, become a trader. And no one is better suited to help you make the transformation than legendary trading educator and author Van K. Tharp.

Combining the sharp insight and technical...

The Coder's Path to Wealth and Independence
The Coder's Path to Wealth and Independence

Developers, programmers, technical architects, and consultants: You are highly skilled and have deep commitment to your craft as well as the motivation to excel. It’s time to step away from the perceived security of a full-time salaried position, or a marginally successful solo business, and step into a world of freedom, independence,...

Playing with Color: 50 Graphic Experiments for Exploring Color Design Principles
Playing with Color: 50 Graphic Experiments for Exploring Color Design Principles

Playing with Color is a highly accessible, fun approach to learning color application and principles. This hands-on book begins with an introduction to the philosophy of learning through the process of play. It then leads to a series of experimental design projects with an emphasis on color, providing the reader with a...

Communicating Data with Tableau
Communicating Data with Tableau

Go beyond spreadsheets and tables and design a data presentation that really makes an impact. This practical guide shows you how to use Tableau Software to convert raw data into compelling data visualizations that provide insight or allow viewers to explore the data for themselves.

Ideal for analysts, engineers,...

Craft GraphQL APIs in Elixir with Absinthe: Flexible, Robust Services for Queries, Mutations, and Subscriptions
Craft GraphQL APIs in Elixir with Absinthe: Flexible, Robust Services for Queries, Mutations, and Subscriptions

Your domain is rich and interconnected, and your API should be too. Upgrade your web API to GraphQL, leveraging its flexible queries to empower your users, and its declarative structure to simplify your code. Absinthe is the GraphQL toolkit for Elixir, a functional programming language designed to enable massive concurrency atop...

CCNA Cyber Ops SECOPS 210-255 Official Cert Guide (Certification Guide)
CCNA Cyber Ops SECOPS 210-255 Official Cert Guide (Certification Guide)

Learn, prepare, and practice for CCNA Cyber Ops SECOPS #210-255 exam success with this Official Cert Guide from Pearson IT Certification, a leader in IT Certification learning.

  • Master CCNA Cyber Ops SECOPS #210-255 exam topics
Web Design with HTML and CSS Digital Classroom, (Book and Video Training)
Web Design with HTML and CSS Digital Classroom, (Book and Video Training)

"An invaluable full-color training package for Web design

Web design consists of using multiple software tools and codes-such as Dreamweaver, Flash, Silverlight, Illustrator, Photoshop, HTML, and CSS, among others-to craft a unique, robust, and interactive websites. This book teaches you how to effectively use all the major...

The Rails 5 Way (4th Edition) (Addison-Wesley Professional Ruby Series)
The Rails 5 Way (4th Edition) (Addison-Wesley Professional Ruby Series)

The “Bible” for Rails Development: Fully Updated for Rails 5

 

“When I read The Rails Way for the first time, I felt like I truly understood Rails for the first time.”

...
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