Foreword by Morgan Spurlock

From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of  persuading us to buy.
 
Marketing visionary Martin Lindstrom has been on the...

Relationships matter. Ever since the dawn of time, when caveman Fred asked caveman Barney whether there was any work down at the quarry, human beings have always networked. We’re social creatures who like to reach out and talk to someone. As the Internet developed and grew in popularity, people rapidly took advantage of this new...

Once you catch the user experience bug, the world changes. Doors open the wrong way, websites don't work, and companies don't seem to care. And while anyone can learn the UX remedies usability testing, personas, prototyping and so on unless your organization 'gets it', putting them into practice is trickier. Undercover User...

Every type of construction - such as building a house, a movie set, or a virtual set - needs a project. These projects are made of a lot of documents and technical drawings, which help in the construction of those buildings. These technical drawings and documents are just fine, but when you need to make a presentation of these projects for...

Microsoft Dynamics NAV 2009 is a business management solution that helps simplify and streamline highly specialized business processes such as finance, manufacturing, customer relationship management, supply chains, analytics, and electronic commerce for small and medium-sized enterprises. ERP systems like NAV thus become the center of a...

Creating games in Flash is a never-ending journey of exploration, learning, and most of all, fun. Once you’ve mastered the basics, a new world is opened up to you, enabling you to take your existing skills to the next level and discover new skills that will in turn open new doors. This book is a direct continuation of Foundation...

Ask any business leader how tough today ’ s environment is and they ’ ll most likely tell you they ’ ve never worked harder. Many talk of an environment where the pressure to deliver has reached a “ white hot ” level of intensity, where careers that use  to be measured in decades are now measured in a couple...

This book shows you how to leverage dynamic visualization and exploratory data analysis...

More than two decades ago, the women's movement flung open the doors of the workplace. Although this social revolution created a firestorm of controversy, no one questioned the...