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Gender Issues and Sexuality: Essential Primary Sources
Gender Issues and Sexuality: Essential Primary Sources

Gender Issues and Sexuality: Essential Primary Sources provides insight into the personal, social, and political issues of gender and sexuality—issues that range from what many hold as intimate matters of personal belief to matters that stir, shake, and thus profoundly shape modern society.

The women’s rights and gay...

Photonic Crystals: Molding the Flow of Light (Second Edition)
Photonic Crystals: Molding the Flow of Light (Second Edition)
Since it was first published in 1995, Photonic Crystals has remained the definitive text for both undergraduates and researchers on photonic band-gap materials and their use in controlling the propagation of light. This newly expanded and revised edition covers the latest developments in the field, providing the most up-to-date, concise,...
Financial Freedom: A Guide to Achieving Lifelong Wealth and Security
Financial Freedom: A Guide to Achieving Lifelong Wealth and Security

If you're one of the millions of Americans who is buried in credit card debt, or maybe you're having trouble deciphering the fine print on your 401(K)—that is, if you even have a 401(K)!—don't dismay. You can start taking steps toward closing your financial illiteracy gap right away with the sound, practical personal...

Too Good To Fail: Creating Marketplace Value from the World's Brightest Minds (Management for Professionals)
Too Good To Fail: Creating Marketplace Value from the World's Brightest Minds (Management for Professionals)

Too Good to Fail: Creating Marketplace Value form the World’s Brightest Minds is a guide for senior managers seeking to address their need to rapidly develop globally innovative products with constrained R&D budgets. It creates a practical strategy to address and bring together, for the first time, the emergence of open...

Raising Capital: Get The Money You Need To Grow Your Business
Raising Capital: Get The Money You Need To Grow Your Business
Whether your business is just a gleam in your eye, a newly launched operation, or a full-fledged firm that's humming right along, you'll never experience real growth without a substantial infusion of cash. Long gone are the days when venture capital groups seemed to pour millions into every "next big thing." Now it's clear that there is...
Navigating Social Media Legal Risks: Safeguarding Your Business (Que Biz-Tech)
Navigating Social Media Legal Risks: Safeguarding Your Business (Que Biz-Tech)

The plain-English business guide to avoiding social media legal risks and liabilities—for anyone using social media for business—written specifically for non-attorneys!

You already know social media can help you find customers, strengthen relationships, and build your...

Technology Entrepreneurship: Creating, Capturing, and Protecting Value
Technology Entrepreneurship: Creating, Capturing, and Protecting Value

Recognizing the unique needs of the technology startup, Duening focuses on intellectual property development, funding, and marketing/selling more than other texts in this market. Extensive use of technology examples, case studies, and assignments keeps the book relevant and motivating for engineering students. A full supplements package,...

Principles of Marketing, 12th Edition
Principles of Marketing, 12th Edition

The 12th edition of this popular text continues to build on four major marketing themes: building and managing profitable customer relationships, building and managing strong brands to create brand equity, harnessing new marketing technologies in the digital age, and marketing in a socially...

Android Apps for Absolute Beginners
Android Apps for Absolute Beginners
Over the last three years, Google’s Android operating system (OS) has gone from a virtually unknown open source solution to the current mobile OS market leader among all mobile handsets, with over one-half of the market share and still climbing. Android has even started to dominate the tablet OS marketplace, and is also the...
International Exploration of Technology Equity and the Digital Divide: Critical, Historical and Social Perspectives
International Exploration of Technology Equity and the Digital Divide: Critical, Historical and Social Perspectives

The digital divide is an global phenomenon that negatively affects groups around the world.

International Exploration of Technology Equity and the Digital Divide: Critical, Historical and Social Perspectives explores and presents research that centers on the historical, political, sociological, and economic factors that...

Accounting for beginners
Accounting for beginners

Basic accounting skills are necessary tools when dealing with finances. Understanding the basic concepts and methods used in accounting is critical for developing organizational skills. This e-Book will help guide you into this fascinating...

How to Read a Balance Sheet: The Bottom Line on What You Need to Know about Cash Flow, Assets, Debt, Equity, Profit...and How It all Comes Together
How to Read a Balance Sheet: The Bottom Line on What You Need to Know about Cash Flow, Assets, Debt, Equity, Profit...and How It all Comes Together

Put the most valuable business tool to work for you!

The balance sheet is the key to everything--from efficient business operation to accurate assessment of a company’s worth. It’s a critical business resource--but do you know how to read it? How to Read a Balance Sheet breaks down the subject into...

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