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 Sales Therapy: Effective Selling for the Small Business Owner
If you work in a small business, you have to know how to sell. Full stop. But selling as most people know it doesn’t work anymore. It’s relationships that count.
Real selling is about understanding customers’ goals and helping them to buy, not topping off a template presentation with a pushy attitude. So... | | Beginning iOS Storyboarding: Using Xcode (Beginning Apress)
In editions of Rory’s previous book iPhone and iPad Apps for Absolute Beginners (Apress), there
were only two ways to teach the reader how to make an iOS app user interface. The first was to
write everything in code, and the other was to use Interface Builder to compose a Windows-based
app. But things have changed with... | | Bayesian Networks: A Practical Guide to Applications (Statistics in Practice)
Bayesian Networks, the result of the convergence of artificial intelligence with statistics, are growing in popularity. Their versatility and modelling power is now employed across a variety of fields for the purposes of analysis, simulation, prediction and diagnosis.
This book provides a general introduction to Bayesian networks,... |
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| | | | New Perspectives on HTML and CSS: Introductory
The New Perspectives Series’ critical-thinking, problem-solving approach is the ideal way
to prepare students to transcend point-and-click skills and take advantage of all that HTML
and CSS have to offer.
In developing the New Perspectives Series, our goal was to create books that give students
the software... |
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| | Pro HTML5 Performance (Professional Apress)
This book deals with creating high-performance web sites. Its focus is large and high-volume sites. We met while working for a company whose web site has upwards of 50,000 pages and gets more than 80,000,000 visitors a month (many more during the holiday shopping season). The advice the book gives, however, applies equally to smaller sites,... | | Microsoft Excel 2010: Introductory (Shelly Cashman Series(r) Office 2010)
Microsoft Excel 2010: Introductory offers a number of new features and approaches, which improve student understanding, retention, transference, and skill in using Excel 2010. The following enhancements will enrich the learning experience:
• Office 2010 and Windows 7: Essential Concepts and Skills chapter presents basic... |
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