Learn IT - Books tags keyword

Google AdWords: Managing Your Advertising Program

O'Reilly, 2011

Since being selected as an AdWords Seminar Leader by Google in 2006, I’ve had the opportunity to teach thousands of businesses and organizations how to use AdWords, Google’s advertising platform. I believe in the product; if used appropriately, it offers vast online exposure for advertisers....

Search Engine Advertising : Buying Your Way to the Top to Increase Sales (Voices That Matter)

New Riders Publishing, 2004

Create an effective search engine advertising strategy to make sure you get the most bang for your buck!

Discover how to effectively buy a top position on major search engines, avoid common pitfalls such as poor-performing ad copy, and evaluate and correct low visitor-to-buyer...

Winning Results with Google AdWords, Second Edition

McGraw-Hill, 2008

Run a Profitable Google AdWords Campaign

Reach millions of targeted new customers at the precise moment theyAnd#39;re looking for the products and services youAnd#39;re selling with help from this hands-on guide. Winning Results with Google AdWords, Second Edition reveals the latest strategies for writing successful...

Be #1 on Google: 52 Fast and Easy Search Engine Optimization Tools to Drive Customers to Your Web Site

McGraw-Hill, 2009

There’s having a Web site and there’s having a Web site that works. It’s all very well to have a flashy intro, a fully integrated shopping basket, and lots of features and functionality that can wow the audience on every single page. But what if they can’t find you? What if you’re not visible on the search engines and...

Understanding and Using C Pointers

O'Reilly, 2013

Improve your programming through a solid understanding of C pointers and memory management. With this practical book, you’ll learn how pointers provide the mechanism to dynamically manipulate memory, enhance support for data structures, and enable access to hardware. Author Richard Reese shows you how to use pointers with...

Photos for Mac and iOS: The Missing Manual

O'Reilly, 2015

Apple’s new Photos app lets you do a whole lot more than simply store and edit pictures and videos on a Mac or iOS device. With this comprehensive guide, you’ll learn how to import, organize, and share your digital memories, as well as how to improve, print, and use your photos in creative projects. With Lesa...

TYPO3 4.2 E-Commerce

Packt Publishing, 2010

The popularity of online shopping has increased drastically over the past few years. TYPO3 is fully equipped to meet all the challenges of modern electronic commerce. TYPO3 can be enlarged from a pure content-based online catalog to a fully-grown shop system with a variety of extensions.

It may be easy to plan a website but when it...

Patterns, Programming and Everything

Springer, 2012

With 11 invited submissions from leading researchers and teams of researchers sharing one common characteristic ? all have worked with Dr. Judith Bishop during her long and continuing career as a leader in computer science education and research ? this book reflects on Dr Bishop?s outstanding contribution to computer science....

Photoshop Elements 3: The Missing Manual

Pogue Press, 2005

The recent boom in digital camera sales has created a tremendous demand for simple yet powerful photo-editing software. This is because experienced users, as well as amateurs, are quickly outgrowing the program that was originally bundled with their cameras.

Fortunately, Photoshop Elements 3, the latest...

Knowledge-Based Software Engineering: Proceedings of the Seventh Joint Conference on Knowledge-Based Software Engineering

IOS Press, 2006

This article proposes an automatic generation method of relation matrix for Interpretive Structural Modelling (ISM), which is a popular tool widely used for visualising problem structure, problem structure analysis, and decision making. In ISM, problems are divided into sub problems. Then hierarchy relations are introduced into the set of sub...

Managing and Mining Graph Data (Advances in Database Systems)

Springer, 2010

Managing and Mining Graph Data is a comprehensive survey book in graph data analytics. It contains extensive surveys on important graph topics such as graph languages, indexing, clustering, data generation, pattern mining, classification, keyword search, pattern matching, and privacy. It also studies a number of domain-specific...

A Common-Sense Guide to Data Structures and Algorithms: Level Up Your Core Programming Skills

Pragmatic Bookshelf, 2017

Algorithms and data structures are much more than abstract concepts. Mastering them enables you to write code that runs faster and more efficiently, which is particularly important for today’s web and mobile apps. This book takes a practical approach to data structures and algorithms, with techniques and real-world scenarios...

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