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AIDS (Diseases and Disorders)
AIDS (Diseases and Disorders)
CHARLES BEST, ONE of the pioneers in the search for a cure for diabetes, once explained what it is about medical research that intrigued him so. “It’s not just the gratification of knowing one is helping people,” he confided, “although that probably is a more heroic and selfless motivation. Those feelings...
Neuromuscular Disease: Evidence and Analysis in Clinical Neurology
Neuromuscular Disease: Evidence and Analysis in Clinical Neurology

A Certain Kind of Wisdom In Plato’s Apology, the Greek philosopher Socrates is on trial to defend himself against the allegation of corrupting the youth of Athens. Socrates denies this charge and offers an alternate reason for why he is on trial. He explains, “[w]hat has caused my reputation is none other than a certain kind of...

Neurochemistry of Consciousness: Neurotransmitters in mind (Advances in Consciousness Research)
Neurochemistry of Consciousness: Neurotransmitters in mind (Advances in Consciousness Research)

This pioneering book explores in depth the role of neurotransmitters in conscious awareness. The central aim is to identify common neural denominators of conscious awareness, informed by the neurochemistry of natural, drug induced and pathological states of consciousness. Chemicals such as acetylcholine and dopamine, which bridge the synaptic...

Bottlenecks: Aligning UX Design with User Psychology
Bottlenecks: Aligning UX Design with User Psychology

Learn the psychological constrictions of attention, perception, memory, disposition, motivation, and social influence that determine whether customers will be receptive to your digital innovations.

Bottlenecks: Aligning UX Design with User Psychology fills a need for entrepreneurs, designers, and marketing...

Big Data, Big Innovation: Enabling Competitive Differentiation through Business Analytics (Wiley and SAS Business Series)
Big Data, Big Innovation: Enabling Competitive Differentiation through Business Analytics (Wiley and SAS Business Series)
INNOVATION, CULTURE, AND BIG DATA ANALYTICS
 
Ignoring the big data hype and diving right into the value proposition, Big Data, Big Innovation takes a long, hard look at making sure that businesses don't stray off course when chasing innovation. It focuses on real-world goals, strategies...
Project Management For Dummies
Project Management For Dummies

The tools you need for successful project management

In today's time-crunched, cost-conscious global business environment, tight project deadlines and stringent expectations are the norm. Now with 25% new and updated content, Project Management For Dummies, 3rd Edition introduces you to the principles of...

The SEO Battlefield: Winning Strategies for Search Marketing Programs
The SEO Battlefield: Winning Strategies for Search Marketing Programs

Welcome to the battlefield. Every day, companies ranging from startups to enterprises fight to achieve high search rankings, knowing that previous success can quickly vanish. With this practical guide, you’ll learn how to put search engine optimization (SEO) methodology into practice, including the research, data analysis, and...

Intro to Java Programming, Comprehensive Version (10th Edition)
Data Mining for Business Intelligence: Concepts, Techniques, and Applications in Microsoft Office Excel with XLMiner
Data Mining for Business Intelligence: Concepts, Techniques, and Applications in Microsoft Office Excel with XLMiner

Incorporating a new focus on data visualization and time series forecasting, Data Mining for Business Intelligence, Second Edition continues to supply insightful, detailed guidance on fundamental data mining techniques. This new edition guides readers through the use of the Microsoft Office Excel add-in XLMiner for developing...

Contemporary Communication Systems Using MATLAB
Contemporary Communication Systems Using MATLAB

Featuring a variety of applications that motivate students, this book serves as a companion or supplement to any of the comprehensive textbooks in communication systems. The book provides a variety of exercises that may be solved on the computer using MATLAB. By design, the treatment of the various topics is brief. The authors provide the...

The Art of Computer Programming, Volume 4, Fascicle 2: Generating All Tuples and Permutations
The Art of Computer Programming, Volume 4, Fascicle 2: Generating All Tuples and Permutations

Finally, after a wait of more than thirty-five years, the first part of Volume 4 is at last ready for publication. Check out the boxed set that brings together Volumes 1 - 4A in one elegant case, and offers the purchaser a $50 discount off the price of buying the four volumes individually.

Getting Results the Agile Way: A Personal Results System for Work and Life
Getting Results the Agile Way: A Personal Results System for Work and Life
In Getting Results the Agile Way, author J.D. Meier introduces Agile Results®-a simple system for meaningful results! It's a systematic way to achieve both short- and long-term results in all aspects of your life-from work to fun. It offers just enough planning to get you going, but makes it easy to change your course as needed. It also...
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