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Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing
Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing
Welcome to the only guidebook series that takes a visual approach to professional-level computer topics. Open the book and you'll discover step-by-step screen shots that demonstrate over 140 key search engine optimization techniques, including:

  • Analyzing your competition
  • Researching and...

Head First Data Analysis: A learner's guide to big numbers, statistics, and good decisions
Head First Data Analysis: A learner's guide to big numbers, statistics, and good decisions
Today, interpreting data is a critical decision-making factor for businesses and organizations. If your job requires you to manage and analyze all kinds of data, turn to Head First Data Analysis, where you'll quickly learn how to collect and organize data, sort the distractions from the truth, find meaningful patterns, draw conclusions,...
Marketing IT Products and Services
Marketing IT Products and Services

Characterized by lightning quick innovation, abrupt shifts in technology, and shorter lifecycles, the marketing of IT products and services presents a unique set of challenges and often requires IT managers and developers to get involved in the marketing process. Marketing IT Products and Services is written to help busy IT...

Interest Rates and Coupon Bonds in Quantum Finance
Interest Rates and Coupon Bonds in Quantum Finance
The economic crisis of 2008 has shown that the capital markets need new theoretical and mathematical concepts to describe and price financial instruments. Focusing almost exclusively on interest rates and coupon bonds, this book does not employ stochastic calculus - the bedrock of the present day mathematical finance - for any of the derivations....
Adjudicating Climate Change: State, National, and International Approaches
Adjudicating Climate Change: State, National, and International Approaches
The world’s political process has been slow to react to the serious, and potentially catastrophic, consequences for life on our planet that flow from the burning of fossil fuel. In one sense, this is understandable: turning around the global energy base is not a simple task. In another sense, it is inexcusable: a myopic failure to act in the...
Formal Methods: State of the Art and New Directions
Formal Methods: State of the Art and New Directions

The last decade has witnessed a modest but sustained increase in researching and applying formal methods. A number of well cited success stories are now available and provide strong evidence that formal methods can be effective and deployed in industrial-scale applications.

Through fundamental contributions from leading researchers, this...

The Caucasus - An Introduction (Routledge Contemporary Russia and Eastern Europe Series)
The Caucasus - An Introduction (Routledge Contemporary Russia and Eastern Europe Series)

The Caucasus is one of the most complicated regions in the world: with many different peoples and political units, differing religious allegiances, and frequent conflicts, and where historically major world powers have clashed with each other. Until now there has been no single book for those wishing to learn about this complex region. This book...

Researching Learning in Virtual Worlds (Human-Computer Interaction Series)
Researching Learning in Virtual Worlds (Human-Computer Interaction Series)

Most of the chapters in this book are extended papers from Research Learning in Virtual Environments (reLIVE08), an international conference held by the UK Open University in Milton Keynes in November 2008. Authors of the best papers and presentations from the conferences were invited to contribute to Research Learning in Virtual Worlds, the...

Social Media 101: Tactics and Tips to Develop Your Business Online
Social Media 101: Tactics and Tips to Develop Your Business Online

100 ways to tap into social media for a more profitable business

In Social Media 101, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social networking marketing efforts. Brogan has spent two years researching what the best businesses are doing with...

Wireless Data for the Enterprise
Wireless Data for the Enterprise

Everything you should know about "going wireless"

A valuable reality check for the many claims about wireless, Wireless Data For The Enterprise sorts out myth from fact, truth from exaggeration. This guide by George Faigen, Boris Fridman, and Arielle Emmett shows you how your enterprise can extend its...

Barcodes for Mobile Devices
Barcodes for Mobile Devices

From inventory management in stores to automotive part tracking in assembly plants, barcodes are one of the most prevalent automatic identification and data capture technologies. This book provides a complete introduction to barcodes for mobile devices, presenting the most relevant and up-to-date information previously unavailable elsewhere...

Data Warehousing Fundamentals for IT Professionals
Data Warehousing Fundamentals for IT Professionals

Cutting-edge content and guidance from a data warehousing expert—now expanded to reflect field trends

Data warehousing has revolutionized the way businesses in a wide variety of industries perform analysis and make strategic decisions. Since the first edition of Data Warehousing Fundamentals, numerous...

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