Two crackerjack science journalists from NPR look at why some things (and some people!) drive us crazy
It happens everywhere?offices, schools, even your own backyard. Plus, seemingly anything can trigger it?cell phones, sirens, bad music, constant distractions, your boss, or even your spouse. We all know certain things get...
For years, investors, business strategists, and policymakers worldwide have turned to one book to help them translate the massive flow of economic data into knowledge for intelligent decision-making. The Wall Street Journal called this book "…the real deal," saying it "miraculously breathes...
A visual approach to the power of SEO marketing from a world-renowned Internet marketing expert
Search engine optimization (SEO) is an ever-growing and powerful form of online marketing that allows business to grow in a faster, more cost-effective way by increasing traffic and visibility to a Web site. This updated resource...
Learn what it takes to build large scale, mission critical applications -hardened applications- on the Azure cloud platform.
This 208 page book covers the techniques and engineering principles that every architect and developer needs to know to harden their Azure/.NET applications to ensure maximum reliability and high availability...
Practical Web Analytics for User Experience teaches you how to use web analytics to help answer the complicated questions facing UX professionals. Within this book, you'll find a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific questions about how users navigate a...
When looking for ways to improve your website, how do you decide which changes to make? And which changes to keep? This concise book shows you how to use Multiarmed Bandit algorithms to measure the real-world value of any modifications you make to your site. Author John Myles White shows you how this powerful class of algorithms can...
Soft Landing: Airline Industry Strategy, Service, and Safety covers the immediate past, present, and future of the airline industry and its effects on consumers and the economy.
Aviation receives a disproportionate amount of news coverage in the popular press—not to mention chatter at cocktail parties and...
You’ve gone through all steps of developing a powerful business presence on the Web-—but it’s only the first step. Now, you have to make sure your visitors hit the “Purchase” button . . . before they start clicking through to your...
Build a Profitable Online Business: The No Nonsense Guide is a highly condensed step-by-step guide on how to build and run profitable websites.
Serial web entrepreneur Mikael Olsson gives you in a nutshell all the tools, tips, and savvy you’ll need to create and operate online businesses that will...
More than a million systems are now connected to the Internet, and something like 15 million people in 100 countries on all seven continents use Internet services. More than 100 million email messages are exchanged each day, along with countless files, documents, and audio and video images.Everyone is jumping on the Internet bandwagon. Once a...
Explore the emerging definitions, protocols, and standards for SDN—software-defined, software-driven, programmable networks—with this comprehensive guide. Two senior network engineers show you what’s required for building networks that use software for bi-directional communication between applications and the...
