If your concerns are brand awareness and exposure, you and Google AdWords are a match made in heaven. Not only is this innovative advertising system extraordinarily effective, it's suited for any budget and you can launch a campaign in...

This undergraduate textbook is written for a junior/senior level course on linear optimization. Unlike other texts, the treatment follows the "modified Moore method" approach in which examples and proof opportunities are worked into the text in order to encourage students to develop some of the content through their own experiments and...

This book contributes to behavioral economic research on the central issue of social preferences, focusing on the implications of social fairness norms on the interaction of market participants. The author uses both game-theoretic and experimental methods to analyze the implications of social fairness norms on the outcomes of bilateral...

Jeremy Sutton is one of the world's premier Painter artists (www.JeremySutton.com and www.PaintboxJ.com), and in this brand new edition of his best-selling Painter Creativity: Digital Artist's Handbook, he shows you the methods and techniques he's developed over the years to perfect his art and earn him the title of Corel Painter Master. This...

Ad hoc and sensor networks continue to have a growing impact on communication. These cost-effective wireless networks provide location independent computing in environments ranging from military battlefields to in-home patient monitoring systems. However, having real-time connectivity to critical information over an open...