Get ready to motivate and excite your audience with your next PowerPoint presentation! This no-nonsense, jargon-free guide dives right in to show you all the exhilarating and powerful PowerPoint features that most people don’t even know exist. Packed with priceless information that steers clear of stating the obvious, this book...

This carefully constructed textbook empowers the reader with an understanding of fundamental economic concepts. There are 31 “one-concept” chapters. Each short chapter highlights one economic principle. The student can study one concept and be reinforced by the learning process before proceeding to another. The writing is lucid...

Another important survey in the Notable Scientists series, A to Z of Physicists focuses not only on the lives and personalities of those profiled, but also on their research and contributions to the field. A fascinating and important element of this volume is the attention paid to the obstacles that women and minority physicists have overcome...

Every day we interact with thousands of consumer products. We not only expect them to perform their functions safely, reliably, and efficiently, but also to do it so seamlessly that we don’t even think about it. However, with the many factors involved in consumer product design, from the application of human factors and ergonomics...

Living with the Internet and Online Dangers highlights the risks and problems that come with modern Web technology, as well as what teens can do to protect themselves. Chapters explore online job hunting, email scams and Internet fraud, finding that special someone online, and wireless security. Written in straightforward language, this new...

Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives?

The primary obstacle is a conflict that’s built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled...