Applied Data Mining for Business and Industry
The increasing availability of data in our current, informationoverloaded society has led to the need for valid tools for itsmodelling and analysis. Data mining and applied statistical methodsare the appropriate tools to extract knowledge from such data. Thisbook provides an accessible introduction to data mining methods ina consistent and...
Digital Design with RTL Design, VHDL, and Verilog
An eagerly anticipated, up-to-date guide to essential digitaldesign fundamentals
Offering a modern, updated approach to digital design, thismuch-needed book reviews basic design fundamentals before divinginto specific details of design optimization. You begin with anexamination of the low-levels of design, noting a clear...
Marketing Mistakes and Successes
This best-selling casebook, now in its 11th edition, presents a series of fascinating scenarios that let you learn from some of today’s most prominent business players. In an engaging, conversational style, Robert Hartley provides detailed analyses of the decisions and practices that led to major marketing wars,...
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