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Erythropoietin: Blood, Brain and Beyond
Erythropoietin: Blood, Brain and Beyond

The use of Epo in medical practice is increasing constantly. It has revolutionized how we think of blood transfusion in medicine and surgery. Moreover, it has become widely known to scientists, physicians, biotech and pharmaceutical executives and the general public. Additionally, the past ten years have seen important advances in our...

The Big Book of Marketing (Marketing/Sales/Adv & Promo)
The Big Book of Marketing (Marketing/Sales/Adv & Promo)

"A real world tool for helping develop effective marketing strategies and plans." -- Dennis Dunlap, Chief Executive Officer, American Marketing Association

"For beginners and professionals in search of answers." -- Stephen Joel Trachtenberg, President Emeritus and University Professor of Public...

Corporate Records Handbook, The: Meetings, Minutes & Resolutions (book with CD-Rom)
Corporate Records Handbook, The: Meetings, Minutes & Resolutions (book with CD-Rom)

All the forms you need to keep your corporation valid in the eyes of the IRS and courts.

If you've taken the time to turn your business into a corporation, chances are you'd like to see it stay that way. Your business card may say "incorporated," but if the courts and the IRS think differently, it's
...

Encyclopedia of Leadership 4 vol. set
Encyclopedia of Leadership 4 vol. set

The Encyclopedia of Leadership brings together for the first time everything that is known and truly matters about leadership as part of the human experience. Developed by the award-winning editorial team at Berkshire Publishing Group, the Encyclopedia includes hundreds of articles, written by 280 leading scholars and experts...

Analogue-based Drug Discovery
Analogue-based Drug Discovery

The first authoritative overview of past and current strategies for successful drug development by analog generation, this unique resource spans all important drug classes and all major therapeutic fields, including histamine antagonists, ACE inhibitors, beta blockers, opioids, quinolone antibiotics, steroids and anticancer platinum...

20 Minutes to a Top Performer: Three Fast and Effective Conversations to Motivate, Develop, and Engage Your Employees (Business Books)
20 Minutes to a Top Performer: Three Fast and Effective Conversations to Motivate, Develop, and Engage Your Employees (Business Books)

Transform Average Employees into Powerhouse Performers

“I cannot think of a more important message and timely book. 20 Minutes to a Top Performer offers quick, simple techniques for managers to improve their effectiveness in communicating with their teams.”
Steven Fine, vice president for
...

Pattern Cutting for Clothing Using CAD: How to Use Lectra Modaris Pattern Cutting Software (Woodhead Publishing Series in Textiles)
Pattern Cutting for Clothing Using CAD: How to Use Lectra Modaris Pattern Cutting Software (Woodhead Publishing Series in Textiles)

The invention of computer aided design (CAD) has revolutionised pattern cutting for clothing. Lectra’s Modaris pattern cutting software is a key tool in pattern production. Using a practical approach and clear examples throughout, Pattern cutting for clothing using CAD is an essential guide for all users of Lectra Modaris.
...

Oracle Application Express for Mobile Web Applications (Expert's Voice in Oracle)
Oracle Application Express for Mobile Web Applications (Expert's Voice in Oracle)

Oracle Application Express for Mobile Web Applications is an action driven book, taking you by the hand through all required steps in building your very own web application that will run on phones, tablets, and other mobile devices. Because you’ve built every piece of it yourself, you will know exactly how every tiny part is...

Pharmacotherapy of Asthma (Lung Biology in Health and Disease)
Pharmacotherapy of Asthma (Lung Biology in Health and Disease)

Standing as the only text focused on the pharmaceutical treatment of asthma, this reference details the pharmacology, mechanisms of action, efficacy, and safety of every drug currently used in the management and care of asthma patients. Internationally renowned authorities cover published practice guidelines, treatment plans, pharmacologic...

Learning R
Learning R

Learn how to perform data analysis with the R language and software environment, even if you have little or no programming experience. With the tutorials in this hands-on guide, you’ll learn how to use the essential R tools you need to know to analyze data, including data types and programming concepts.

The second...

Glycochemistry: Principles: Synthesis, and Applications
Glycochemistry: Principles: Synthesis, and Applications

US, Canadian, and Chinese chemists summarize recent research into the synthesis, principles, and applications of carbohydrates for graduate students and researchers in carbohydrate chemistry, biochemistry, medicinal chemistry, and glycobiology. The topics include solid phase oligosaccharide synthesis, the chemical synthesis of bioactive...

Designing for Behavior Change: Applying Psychology and Behavioral Economics
Designing for Behavior Change: Applying Psychology and Behavioral Economics

A new wave of products is helping people change their behavior and daily routines, whether it’s exercising more (Jawbone Up), taking control of their finances (HelloWallet), or organizing their email (Mailbox). This practical guide shows you how to design these types of products for users seeking to take action and achieve...

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