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 Essential Law for Marketers
'Essential Law for Marketers' offers clear and concise explanations of the laws that impact on the practice of marketing, advertising, sponsorship, design and public relations, providing expert guidance on crucial issues for the busy practitioner.
Each chapter in the book offers, in simple English,... |  |  |  |  Big Data For Dummies
Find the right big data solution for your business or organization
Big data management is one of the major challenges facing business, industry, and not-for-profit organizations. Data sets such as customer transactions for a mega-retailer, weather patterns monitored by meteorologists, or social network activity can quickly... |
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 Windows For Tablets For Dummies (For Dummies (Computer/Tech))
Just for you--Windows 8 from the tablet user's perspective
If you're an experienced Windows user, you don't need a guide to everything that Windows 8 can do, just to those tools and functions that work on your tablet. And so here it is. This new book zeros in on what you need to know to work best on your tablet... |  |  Design for Software: A Playbook for Developers
A unique resource to help software developers create a desirable user experience
Today, top-flight software must feature a desirable user experience. This one-of-a-kind book creates a design process specifically for software, making it easy for developers who lack design background to create that compelling user experience.... |  |  Fundamental Statistics for the Behavioral Sciences
FUNDAMENTAL STATISTICS FOR THE BEHAVIORAL SCIENCES focuses on providing the context of statistics in behavioral research, while emphasizing the importance of looking at data before jumping into a test. This practical approach provides readers with an understanding of the logic behind the statistics, so they understand why and how certain... |
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 Tools of Radio Astronomy (Astronomy and Astrophysics Library)
This 6th edition of “Tools of Radio Astronomy”, the most used introductory text in radio astronomy, has been revised to reflect the current state of this important branch of astronomy. This includes the use of satellites, low radio frequencies, the millimeter/sub-mm universe, the Cosmic Microwave Background and the increased... |  |  Biophysical Foundations of Human Movement-3rd Edition
Biophysical Foundations of Human Movement, Third Edition, introduces readers to key concepts concerning the anatomical, mechanical, physiological, neural, and psychological bases of human movement. The text provides undergraduate students with a broad foundation for more detailed study of the subdisciplines of human movement and for... |  |  Oracle Exadata Recipes: A Problem-Solution Approach (Expert's Voice in Oracle)
Oracle Exadata Recipes takes an example-based, problem/solution approach in showing how to size, install, configure, manage, monitor, optimize, and migrate Oracle database workloads on and to the Oracle Exadata Database Machine. Whether you’re an Oracle Database administrator, Unix/Linux administrator, storage administrator,... |
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