Global Marketing Management prepares students to become effective managers overseeing global marketing activities in an increasingly competitive environment.  The text’s guiding principle, as laid out clearly and methodically by authors Kotabe and Helsen, is that the realities of international marketing are more...

Complete Guide to CISMВ® Certification describes the tasks performed by information security managers and offers the necessary knowledge to manage, design, and oversee an information security program. The author explains each task and related knowledge statement, as well as applicable information security management principles, practices,...

• 100% Complete Coverage--All official test objectives for exams 310-035 and 310-027 are covered in detail
• Hands-on Exercises--Step-by-step instruction modeled after classroom labs
• Exam Watch--Warnings based on thorough...

Pro SQL Server 2012 Practices is an anthology of high-end wisdom from a group of accomplished database administrators who are quietly but relentlessly pushing the performance and feature envelope of Microsoft SQL Server 2012. With an emphasis upon performance—but also branching into release...