Digital Games and Learning
Several years ago, I attended a conference in Shanghai that brought together
leading American and Chinese thinkers about games and learning. The event’s
organizers asked us to share what we saw as best practices from our respective
countries. The Chinese game designers proudly displayed games that included
historically... Advances in Electronic Marketing There are many challenges facing organizations today as they incorporate electronic marketing methods into their strategy. Advances in Electronic Marketing examines these challenges within three major themes: the global environment, the strategic/technological realm, and the buyer behavior of online consumers. Each chapter raises important issues,... Germs, Genes, & Civilization: How Epidemics Shaped Who We Are Today
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