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Advances in Electronic Marketing
Advances in Electronic Marketing
There are many challenges facing organizations today as they incorporate electronic marketing methods into their strategy. Advances in Electronic Marketing examines these challenges within three major themes: the global environment, the strategic/technological realm, and the buyer behavior of online consumers. Each chapter raises important issues,...
Business Continuity Planning and HIPAA: Business Continuity Management in the Health Care Environment
Business Continuity Planning and HIPAA: Business Continuity Management in the Health Care Environment
This book includes the precautions and procedures that address the concerns of HIPAA, but presents them along with other business components in order to emphasize the need for a holistic approach when constructing and maintaining a business plan.

This book examines business continuity planning as adapted to encompass the requirements of...

The Secure Online Business: E-Commerce, It Functionality & Business Continuity
The Secure Online Business: E-Commerce, It Functionality & Business Continuity
The effective management of risks online is likely to be the greatest business enabler / destroyer of the next decade. Clearly, organizations that do not move to full e-commerce functionality are unlikely to flourish; whereas those that ignore cyber crime and the "dark side" of the Internet are likely to get badly burnt.

This...

Encyclopedia of Virtual Communities and Technologies
Encyclopedia of Virtual Communities and Technologies
Advances in computer and telecommunications technologies during the past several decades, have facilitated the creation of virtual communities and organizations throughout the world. As the growth in virtual communities accelerates, researchers are facing new challenges to learn about the latest of research and practices in this fast growing filed....
Web Security, Privacy and Commerce, 2nd Edition
Web Security, Privacy and Commerce, 2nd Edition
The World Wide Web has changed our world. More than half the people in the United States now use the Web on a regular basis. We use it to read today's news, to check tomorrow's weather, and to search for events that have happened in the distant past. And increasingly, the Web is the focus of the 21st century...
PHP & MySQL For Dummies, 4th Edition
PHP & MySQL For Dummies, 4th Edition

Here's what Web designers need to know to create dynamic, database-driven Web sites

To be on the cutting edge, Web sites need to serve up HTML, CSS, and products specific to the needs of different customers using different browsers. An effective e-commerce site gathers information about users and provides information they need...

TYPO3 4.2 E-Commerce
TYPO3 4.2 E-Commerce

The popularity of online shopping has increased drastically over the past few years. TYPO3 is fully equipped to meet all the challenges of modern electronic commerce. TYPO3 can be enlarged from a pure content-based online catalog to a fully-grown shop system with a variety of extensions.

It may be easy to plan a website but when it...

Developing Web Applications with ASP.NET and C#
Developing Web Applications with ASP.NET and C#
Learn how to create an entire suite of enterprise applications with ASP.NET and C#

ASP.NET is a vast improvement over Microsoft’s popular Web technology, Active Server Pages (ASP). And, when combined with C#, Microsoft’s new and powerful programming language, ASP.NET provides developers with a robust framework for enterprise-level...

Elementary Linear Programming with Applications, Second Edition
Elementary Linear Programming with Applications, Second Edition

Linear programming finds the least expensive way to meet given needs with available resources. Its results are used in every area of engineering and commerce: agriculture, oil refining, banking, and air transport. Authors Kolman and Beck present the basic notions of linear programming and illustrate how they are used to solve important common...

Hack Proofing Your Identity
Hack Proofing Your Identity
The use of a seal, card, or other identification while making a purchase or signing
a contract is a custom almost as old as history. As merchants and their customers
have begun using the Internet in recent years to conduct business online, they
have been challenged to find digital forms of identification that mimic traditional,...
Advanced Web Technologies and Applications
Advanced Web Technologies and Applications
This book constitutes the refereed proceedings of the 6th Asia-Pacific Web Conference, APWeb 2004, held in Hangzhou, China, in April 2004.

The 60 revised full papers, 24 revised short papers, 15 revised poster papers, and 3 revised industrial papers presented together with 3 keynote papers and 3 invited papers were carefully reviewed and...

Creating Web Sites Bible
Creating Web Sites Bible

Build your business or personal Web site in a 2.0 world

If you want to build your own Web site in a 2.0 world, you've come to right place. From facing HTML without fear to adding new ?air with multimedia, interactivity, and blogging, this comprehensive guide provides you with everything you need....

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