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The Brand Strategy Canvas: A One-Page Guide for Startups
Launching a startup is now easier than ever before. Building a lasting brand, however, remains a mystery for even the savviest of founders. An impactful, recognizable brand is perhaps a company’s most valuable intellectual property. And any strong brand starts with a strategy.
The Brand Strategy Canvas has... | | Human Genome Epidemiology, 2nd Edition
The first edition of Human Genome Epidemiology, published in 2004, discussed how the epidemiologic approach provides an important scientific foundation for studying the continuum from gene discovery to the development, applications and evaluation of human genome information in improving health and preventing disease. Since that time,... | | Tensors: The Mathematics of Relativity Theory and Continuum MechanicsThis book emerged from courses taught at the University College of Dublin, Carnegie-Mellon University and mostly at Simon Fraser University. This is a modern introduction to the theory of tensor algebra and tensor analysis. It discusses tensor algebra in Chapters 1 and 2. Differential manifold is introduced in Chapter 3. Tensor analysis,... |
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Non-linear Modeling and Analysis of Solids and StructuresThis book presents a theoretical treatment of nonlinear behavior of solids and structures in such a way that it is suitable for numerical computation, typically using the Finite Element Method. Starting out from elementary concepts, the author systematically uses the principle of virtual work, initially illustrated by truss structures, to give a... | | Computer Models in Biomechanics: From Nano to Macro
This book contains a collection of papers that were presented at the IUTAM Symposium
on “Computer Models in Biomechanics: From Nano to Macro” held at Stanford University, California, USA, from August 29 to September 2, 2011.
It contains state-of-the-art papers on:
- Protein and Cell... | | Continuum Theory (Lecture Notes in Pure and Applied Mathematics)[A]ll of the appers of this volume have a consistent scientific value.
- Analele Stiintifice al Universitatii al I. Cuza
Celebrating the work of world-renowned mathematician Sam B. Nadler, Jr., this reference examines the most recent advances in the analysis of continua. The book offers articles on the contributions of Professor... |
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Introduction to Numerical Geodynamic Modelling
Numerical modelling of geodynamic processes was predominantly the domain of high-level mathematicians experienced in numerical and computational techniques. Now, for the first time, students and new researchers in the Earth Sciences can learn the basic theory and applications from a single, accessible reference text. Assuming only minimal... | | Emerging Technologies of Augmented Reality: Interfaces and Design
Although the field of mixed reality has grown significantly over the last decade, there have been few published books about augmented reality, particularly the interface design aspects. Emerging Technologies of Augmented Reality: Interfaces and Design provides a foundation of the main concepts of augmented reality (AR), with a particular... | | The Elements of Continuum Biomechanics
An appealing and engaging introduction to Continuum Mechanics in Biosciences
This book presents the elements of Continuum Mechanics to people interested in applications to biological systems. It is divided into two parts, the first of which introduces the basic concepts within a strictly one-dimensional spatial context. This policy... |
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