'Essential Law for Marketers' offers clear and concise explanations of the laws that impact on the practice of marketing, advertising, sponsorship, design and public relations, providing expert guidance on crucial issues for the busy practitioner.

Each chapter in the book offers, in simple English,...

Bonds and bond funds are among the safest and most reliable investments you can make to ensure an ample and dependable retirement income — if you do it right! Bond Investing For Dummies helps you do just that, with clear explanations of everything you need to know to build a diversified bond portfolio that will be there when you...

If you’re looking for a book that focuses on just the most important, most useful, and most fun stuff about your iPhone 4S, iPhone 4, or iPhone 3GS–you’ve found it.There are basically two types of iPhone books out there: (1) The “tell-me-all-about-it” kind, which includes in-depth discussions on...

Modern advancements and developments in the field of computer have brought the world into  new era. Computer has emerged as a powerful tool that is continuously transforming the shape  of our working methodologies and day-to-day services. There is hardly any sphere of life left  now, in which computers are not being used. Be it...

Available for the first time in English, this classic text by Jun Kondo describes the Kondo effect thoroughly and intuitively. Its clear and concise treatment makes this book of interest to graduate students and researchers in condensed matter physics. The first half of the book describes the rudiments of the theory of metals at a level that...

Michel Gaudin's book La fonction d'onde de Bethe is a uniquely influential masterpiece on exactly solvable models of quantum mechanics and statistical physics. Available in English for the first time, this translation brings his classic work to a new generation of graduate students and researchers in physics. It presents a mixture of...

The Routledge Companion to Ancient Philosophy is a collection of new essays on the philosophy and philosophers of the ancient Greek and Roman worlds. Written by a cast of international scholars, it covers the full range of ancient philosophy from the sixth century BC to the sixth century AD and beyond. There are dedicated discussions...

Excel is a powerful program with more than 300 built-in functions that can be used to perform an almost infinite number of calculations. This friendly book shows you how to use the 150 most valuable ones in real-world situations: to compare the cost of buying vs....