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Mobile Media and Applications, From Concept to Cash: Successful Service Creation and Launch
Mobile Media and Applications, From Concept to Cash: Successful Service Creation and Launch

Experience the forces behind the changes in the IT, Mobile Telecom and Media industries through real-life cases from this converging market!

Mobile Media and Applications - From Concept to Cash shows how to address the challenges of consumer marketing, technology strategy and delivery tactics for...

Risk Management for IT Projects: How to Deal with Over 150 Issues and Risks
Risk Management for IT Projects: How to Deal with Over 150 Issues and Risks
The rate of failure of IT projects has remained little changed in survey after survey over the past 15-20 yearsover 40-50%. This has happened in spite of new technology, innovative methods and tools, and different management methods. Why does this happen? Why cant the situation be better? One reason is that many think of each IT effort as unique....
Tech Terms, Third Edition: What Every Telecommunications and Digital Media Professional Should Know
Tech Terms, Third Edition: What Every Telecommunications and Digital Media Professional Should Know
The purpose of this book is to provide telecommunications and digital media professionals with a collection of must-know terms and concepts that are likely to pop up in their daily conversations or appear in news articles or informational media that address our increasingly technological world. It is also intended for anyone who simply wants to...
   
   
   
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