If you want potential customers to form a traffic jam at your Web site, Pay Per Click just might do the trick. This book will help you decide! It tells you all about Google AdWords and Yahoo! Sponsored Search, targeting your customers, watching out for fraud, assessing the pros...

Building WPF and Silverlight applications can be challenging, especially for those new to the technology. Building clean, maintainable, extensible, testable, loosely coupled ones— with no idea where to start—is close to impossible. In late 2007, I was privileged to get a call from Glenn Block at Microsoft asking if I was...