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Managerial Accounting
Managerial Accounting

Most managerial accounting texts emphasize the mechanics of managerial accounting. While important, mechanics are not enough. To solve business problems, students need to understand how managerial accounting can improve decision-making, and when and where a particular tool or technique is appropriate.

Balakrishnan’s...

Essentials of Clinical Immunology
Essentials of Clinical Immunology

The fourth edition of this highly popular book has been extensively revised. The first chapter, a revision of the immune system, has been updated to provide the 'nitty-gritty' a student or trainee needs to know in order to understand diseases that have an immunological basis. Although the remainder of the book's focus is clinical,...

Flip the Funnel: How to Use Existing Customers to Gain New Ones
Flip the Funnel: How to Use Existing Customers to Gain New Ones

Why customer retention is the new acquisition

If there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the 30-Second Spot and Join the Conversation, and a leading expert and...

Twisted Network Programming Essentials
Twisted Network Programming Essentials

Get started with Twisted, the event-driven networking framework written in Python. With this introductory guide, you’ll learn the key concepts and design patterns to build event-driven client and server applications for many popular networking protocols. You’ll also learn the tools to build new protocols using...

Expert Consolidation in Oracle Database 12c
Expert Consolidation in Oracle Database 12c

Expert Consolidation in Oracle Database 12c is your key to reducing data management costs and increasing data center efficiency. Consolidation and cloud computing are converging trends sweeping the industry. The same technologies enabling cloud computing enable consolidation as well, leading to savings on all fronts from the amount...

Financial Distress and Corporate Turnaround: An Empirical Analysis of the Automotive Supplier Industry
Financial Distress and Corporate Turnaround: An Empirical Analysis of the Automotive Supplier Industry
Since its early days, business research has paid special attention to companies in distress situations. Its main focus has always been on the question of how distressed companies can successfully turn around. This issue is of major importance to academics as well as practitioners, but has only been partially answered so far. The...
No-Drama Project Management: Avoiding Predictable Problems for Project Success
No-Drama Project Management: Avoiding Predictable Problems for Project Success

No-Drama Project Management: Avoiding Predictable Problems for Project Success is a book for project managers who want or need to be more effective. Having a project crash and burn is never a great situation, author Bart Gerardi explains, but it’s not a career buster—unless the failure appears on the...

Smashing Node.js: JavaScript Everywhere (Smashing Magazine Book Series)
Smashing Node.js: JavaScript Everywhere (Smashing Magazine Book Series)

Learn to make more efficient apps, with just one language!

Smashing Node.js: JavaScript Everywhere equips you with the necessary tools to understand Node.js and its uses in developing efficient web apps. With more traditional web servers becoming obsolete, having knowledge on servers that achieve high scalability and...

Interpreting anaphors in natural language texts (Ellis Horwood series in artificial intelligence)
Interpreting anaphors in natural language texts (Ellis Horwood series in artificial intelligence)
Perhaps the major obstacle to the development of computer programs capable of the sophisticated processing of natural language is the problem of representing and using the large and varied quantities of world or domain knowledge that are, in general, required. This book describes an attempt to circumvent this obstacle for one...
XML: Visual QuickStart Guide (2nd Edition)
XML: Visual QuickStart Guide (2nd Edition)
What is XML? XML, or eXtensible Markup Language, is a specification for storing information. It is also a specification for describing the structure of that information. And while XML is a markup language (just like HTML), XML has no tags of its own. It allows the person writing the XML to create whatever tags they need....
Fundamentals of Risk and Insurance
Fundamentals of Risk and Insurance
This tenth edition of Fundamentals of Risk and Insurance marks the 36th anniversary of the first edition, published in 1972. Over the years, the book has undergone major change as the field of risk management and insurance has changed. Emmett J. Vaughan, an author in the first and all subsequent editions, guided the...
Principles of Data Integration
Principles of Data Integration

How do you approach answering queries when your data is stored in multiple databases that were designed independently by different people? This is first comprehensive book on data integration and is written by three of the most respected experts in the field.

This book provides an extensive introduction to the theory and concepts...

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