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Create Stunning HTML Email That Just Works
Create Stunning HTML Email That Just Works

In the business world, on the other hand, people neither know about nor care about “HTML email”; they just want a nice-looking email newsletter that drives people to open it and read, click, or buy.

This book is for web designers who are looking for a way to design and build effective HTML emails for their clients or...

Laptops For Dummies
Laptops For Dummies

Get a move on! Learn to roam free with this guide to choosing and using a laptop

Laptops come with everything you need to get going — everything, that is, except a guide to buying and using one. This book covers portable computers from laptop to lap-bottom, with useful advice on picking one, setting it up, managing power and...

Hermit Crab: Your Happy Healthy Pet
Hermit Crab: Your Happy Healthy Pet

The authoritative information and advice you need, illustrated throughout with full-color photographs.

Hermit crabs are social creatures, so most owners have several. They're easy to care for and fascinating to watch as they grow, molt, climb, dig, burrow, and crawl. They "adopt" shells that they carry on their
...

Taking Your iPad to the Max (Technology in Action)
Taking Your iPad to the Max (Technology in Action)

It looks different. It acts different. There’s no right way to hold it. It responds to the touch of your fingertips. It’s the Internet in your lap. It connects to the world, yet it is as personal as a well-worn book.

Taking Your iPad to the Max is written so that anyone, from a computer- savvy teenager to
...

Thank God It's Monday!: How to Create a Workplace You and Your Customers Love
Thank God It's Monday!: How to Create a Workplace You and Your Customers Love

Today-s #1 Secret of Profitability and Performance

-Thank God Roxanne is willing to share her special mix of motivation and proven methods to supercharge your workplace. Readers will move from -Thank God It-s Monday- to -I Wish Every Day Could Be Monday.--

Harvey Mackay, author of the New York Times #1...

Shrimp: The Endless Quest for Pink Gold
Shrimp: The Endless Quest for Pink Gold

 “Shrimp: The Endless Quest for Pink Gold is a deep and expert look not only at an important human food source, but also of the fragile complexity of the ecosystem in which it is created.”

–Edward O. Wilson, Pellegrino Research Professor, emeritus, Harvard...

Musical Performance: A Comprehensive Approach: Theory, Analytical Tools, and Case Studies
Musical Performance: A Comprehensive Approach: Theory, Analytical Tools, and Case Studies

This book is a first sketch of what the overall field of performance could look like as a modern scientific field but not its stylistically differentiated practice, pedagogy, and history. Musical performance is the most complex field of music. It comprises the study of a composition’s expression in terms of...

Conversion Optimization: The Art and Science of Converting Prospects to Customers
Conversion Optimization: The Art and Science of Converting Prospects to Customers
How do you turn website visitors into customers?
Conversion Optimization offers practical advice on how to persuade visitors to make a buying decision -- without driving them away through data overload or tedious navigation. You'll learn how to use marketing principles, design, usability, and analytics on your site to
...
Learning the iOS 4 SDK for JavaScript Programmers: Create Native Apps with Objective-C and Xcode
Learning the iOS 4 SDK for JavaScript Programmers: Create Native Apps with Objective-C and Xcode

You don’t have to be an Apple fanboy or fangirl to give Apple Inc. credit for redefining mobile gadgetry and its surrounding industries. First the company used the iPod to reshape the music industry and strongly influence how we acquire and consume tunes. Just count the number of people wearing iPod-connected earbuds in a subway car....

Perl Power!: A JumpStart Guide to Programming with Perl 5
Perl Power!: A JumpStart Guide to Programming with Perl 5

After the two successful years that this book has been available in German-speaking countries, the publishers decided to translate it into English and allow me the opportunity to address not only my German countrymen but savvy Perl programmers throughout the world!

This book has come a long way since it was first published: it was...

BizTalk 2010 Recipes: A Problem-Solution Approach (Expert's Voice in BizTalk)
BizTalk 2010 Recipes: A Problem-Solution Approach (Expert's Voice in BizTalk)

By the time you’re reading this in a bookstore, BizTalk will have celebrated its tenth birthday. Over the past decade, there have been seven releases of Microsoft’s enterprise integration server, and it has become the most broadly deployed integration middleware technology in the industry, with over 10,000 customers worldwide....

A Practical Guide to Designing for the Web (Five Simple Steps)
A Practical Guide to Designing for the Web (Five Simple Steps)

Designing for the web is di!erent than designing for any other medium. The breadth of skills required is sometimes daunting. The depth of experience required, seemingly unobtainable. Yet, the medium attracts designers from all spheres of design practice: from engineering and architecture, to product and graphic design. This chapter aims to...

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