Reviews:
"This is the best little 'how-to' book for starting and running a small business I've come across. Don't even think about going into business without it. And if you are already in business, this book is a must-read."
--Larry Winget, television personality and 5 time...

Learn how you can use the revolutionary five-step marketing process that helped Microsoft, NBC Universal, and IBM achieve double-digit increases in sales.

"When HP uses the Voice of the Customer methodology, our marketing campaign results improve dramatically: response rates improve 3X to 10x, sales...

This Bayesian modeling book provides a self-contained entry to computational Bayesian statistics. Focusing on the most standard statistical models and backed up by real datasets and an all-inclusive R (CRAN) package called bayess, the book provides an operational methodology for conducting Bayesian inference, rather than focusing on its...

Expert PHP and MySQL takes you beyond learning syntax to showing you how to apply proven software development methods to building commerce-grade PHP and MySQL projects that will stand the test of time and reliably deliver on customer needs.

Developers of real-world applications face numerous problems that seem...

Build a Game with UDK is an introduction to the tools of the kit. From knowing about them, to creating virtual worlds, this book...

Micro/Nano Replication: Processes and Applications provides an overview of the fundamentals, processes, and applications involved in micro and nano replication in the manufacturing of product parts. A major field of nanotechnology, the study...

As the largest cloud computing platform in the world, Amazon Web Services (AWS) provides one of the most popular web services options available. This easy-to-understand guide is the perfect introduction to the Amazon Web Services platform...

"Learning Search-driven Application Development with SharePoint 2013" is a fast-paced, practical, hands-on guide to the world of enterprise search in SharePoint 2013. With step-by-step tutorials and real-world examples, this book will give you a head start creating fresh and exciting search-driven applications using SharePoint...

Should the hard questions of philosophy matter to ordinary people? In this down-to-earth, nonhistorical guide, Thomas Nagel, the distinguished author of Mortal Questions and The View From Nowhere, brings philosophical problems to life, revealing in vivid, accessible prose why they have continued to fascinate and baffle...

“If you ever met Dr. Otazo, you certainly would read her new Truth book. She is as she writes—engaging, pithy, memorable. Take ‘Truth 33: Questions Unite; Answers Divide.’ Now ain’t that the truth....

When it comes to computer crimes, the criminals got a big head start. But the law enforcement and IT security communities are now working diligently to develop the knowledge, skills, and tools to successfully investigate and prosecute Cybercrime cases. When the first edition of "Scene of the Cybercrime" published in 2002, it was one...