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Books tags: influence
Indigenous Pop: Native American Music from Jazz to Hip Hop
Indigenous Pop: Native American Music from Jazz to Hip Hop
Popular music compels, it entertains, and it has the power to attract and move audiences. With that in mind, the editors of Indigenous Pop showcase the contributions of American Indian musicians to popular forms of music, including jazz, blues, country-western, rock and roll, reggae, punk, and hip hop.

From Joe...
Bottlenecks: Aligning UX Design with User Psychology
Bottlenecks: Aligning UX Design with User Psychology

Learn the psychological constrictions of attention, perception, memory, disposition, motivation, and social influence that determine whether customers will be receptive to your digital innovations.

Bottlenecks: Aligning UX Design with User Psychology fills a need for entrepreneurs, designers, and marketing...

Bupleurum Species: Scientific Evaluation and Clinical Applications (Traditional Herbal Medicines for Modern Times)
Bupleurum Species: Scientific Evaluation and Clinical Applications (Traditional Herbal Medicines for Modern Times)

The prominence of the Bupleurum species cannot be overstated. Across China and Japan, it serves as a main or supplementary ingredient in over two thirds of traditional medications. For over 2000 years, it has been used to treat fevers, intestinal maladies, malaria, and countless other afflictions. Modern research indicates that it may possess...

Personalized Nutrition: Principles and Applications
Personalized Nutrition: Principles and Applications

From one person to the next, optimal health is governed by a huge array of minor genetic differences. When modulated by a variety of food bioiactives, these differences result in changes in gene expression and subsequent phenotypic expression. Combining biomedical and social science with contributions from leaders in both fields, Personalized...

Immunotoxicology and Immunopharmacology, Third Edition (Target Organ Toxicology Series)
Immunotoxicology and Immunopharmacology, Third Edition (Target Organ Toxicology Series)

Continuing the tradition set by the first and second editions, each a bestseller in its own right, the third edition of Immunotoxicology and Immunopharmacology provides reviews of environmental agents, updated to reflect the latest information on how these agents influence immune system function and health. For the first time in the...

G Protein-Coupled Receptors: Structure, Function, and Ligand Screening (Methods in Signal Transduction Series)
G Protein-Coupled Receptors: Structure, Function, and Ligand Screening (Methods in Signal Transduction Series)

This book provides a broad base of knowledge of G-protein-coupled receptors. Useful at both the university and industrial levels, this book is of particular interest to those who are developing therapeutic approaches to diseases using drugs that influence receptor activation.

...
Learning Geospatial Analysis with Python - Second Edition
Learning Geospatial Analysis with Python - Second Edition

An effective guide to geographic information systems and remote sensing analysis using Python 3

About This Book

  • Construct applications for GIS development by exploiting Python
  • This focuses on built-in Python modules and libraries compatible with the Python Packaging Index distribution...
With Alexander in India and Central Asia: Moving East and Back to West
With Alexander in India and Central Asia: Moving East and Back to West

Alexander conquered most parts of the Western World, but there is a great deal of controversy over his invasion of India, the least known of his campaigns. In BC 327 Alexander came to India, and tried to cross the Jhelum river for the invasion, but was then confronted by King Porus who ruled an area in what is now the Punjab. According to...

Water Resources: A New Water Architecture (Challenges in Water Management Series)
Water Resources: A New Water Architecture (Challenges in Water Management Series)

Over 7 billion people demand water from resources that the changing climate is making more and more difficult to harness. Water scarcity and shortage are increasingly common and conditions are becoming more extreme. Inadequate and inappropriate management of water is already taking its toll on the environment and on the quality of life of...

Labor in America: A History
Labor in America: A History
The contours and content of this book have evolved in response to the experiences of American workers and their organizations as they have played out over the course of the last 70 years. When Foster Rhea Dulles began drafting the first edition of this textbook after World War II, the American labor movement was ascendant, benefiting...
Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design
Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design

Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how...

Bayesian Methods for Hackers: Probabilistic Programming and Bayesian Inference (Addison-Wesley Data & Analytics)
Bayesian Methods for Hackers: Probabilistic Programming and Bayesian Inference (Addison-Wesley Data & Analytics)

Master Bayesian Inference through Practical Examples and Computation–Without Advanced Mathematical Analysis

 

Bayesian methods of inference are deeply natural and extremely powerful. However, most discussions of Bayesian inference rely...

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