The marketer is taken step-by-step through the key phases...

There is perhaps no leadership challenge more daunting than managing creativity-and more urgent than delivering breakthrough innovation. How do you harness some of the most passionate, intelligent people in your organization without stifling them? How do you simultaneously unleash their energy and channel it into something tangible? Lina...

Pro PowerShell for Amazon Web Services is written specifically for Windows professionals who already know PowerShell and want to learn to host Windows workloads in the Amazon Elastic Cloud Compute (EC2) cloud service. The cloud offers information technology workers significant cost savings and agility unimaginable even just a few...

This book is a comprehensive beginner's guide that teaches you to use GnuCash from scratch with jargon-free step-by-step tutorials packed with tips. There are multiple choice questions to make learning more interesting and additional challenges thrown at the more adventurous user for a deep grasp of the topic. This book is written for you...

This book uniquely integrates a large body of historical, philosophical, psychological, and business models and methods as they relate to executive coaching and leadership development, for individuals, dyads, teams, and executive groups. What is executive wisdom, and how can it be developed through coaching? Executive wisdom emerges from a...

•...

The 3rd edition Course Book includes: * All new reading texts from the Financial Times * All new case studies with opinions from successful consultants who work in the real world of business * All new listening texts reflecting the global nature of business * New 'Business Across Cultures' spreads * New Vocabulary Trainer...

"Filled with treasure and big ideas, this book will help you become exceptional." - SETH GODIN

In a tight market, your most powerful growth engine and your best protection from competitive inroads is this: put every thing you can into cultivating true customer loyalty. Loyal customers are less sensitive to...

• Discover how to layout the application structure with MVC and Sencha Cmd
• Learn to use Ext...

Nothing motivates a sales force better than a powerful compensation program. And when your salespeople are motivated, revenue soars. But how do you design a program...

“Companies are beginning to conceive, design, develop, and distribute products and services in profoundly new ways…But how to exploit this new connectivity? Read on.”
—From the Foreword by Don Tapscott, bestselling author of Grown Up...

Imagine a company where people are excited about coming to work and giving their best efforts every day. In this innovative and engrossing business parable, Harry Paul and Ross Reck show managers at all levels how they can immediately and easily increase productivity by tapping into the discretionary...