Not until 1997 did a female become chief executive officer of a Fortune 500 corporation (Jill Barad, at Mattel Toy Co. Women’s progress since that time has been in fits and starts, exceedingly slow. The number of women CEOs reached 4 in 1999 only to slide back to 2 in 2001. Meanwhile, while not reaching anything approaching parity,...

The Reformation was a seismic event in European history, one which left an indelible mark on the modern world. In this Very Short Introduction, Peter Marshall illuminates the causes and consequences of this pivotal movement in western Christianity. The Reformation began as an argument about what Christians needed to do to be saved, but...

"It's no longer an era of business as usual. Executives and entrepreneurs must embrace new media in order to not only compete for the future, but for mind share, market share, and, ultimately, relevance. This book helps you engage. Without it, you're competing for second place."
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Controversy over the conduct and coordination of international trade policy has become a politically charged issue in current times. At the World Trade Organization Ministerial Conference in Seattle in 1999, groups from civil society went to the barricades to protest various facets of ‘globalization’. Similar spectacles have been...

Internet filtering, censorship of Web content, and online surveillance are increasing in scale, scope, and sophistication around the world, in democratic countries as well as in authoritarian states. The first generation of Internet controls consisted largely of building firewalls at key Internet gateways; China's famous "Great...

Energy: We want it affordable, we want it available in ample quantities and from reliable sources, and we want it to be produced and used in ways that are safe and environmentally benign. In other words, we want plenty of energy too cheap to meter and with no impact on the environment. Ha! With a refreshing lack of bias, this book dissects...

Bobcat: Master of Survival tells the story of the most adaptable and resilient wild feline in the world. While half the wild cat species worldwide are in danger, the bobcat is thriving, even expanding its range in North America. Why are bobcats flourishing when so many other wild felines are advancing towards extinction? The book...

Already climbing the bestseller lists-and garnering rave reviews-this "little masterpiece"* sheds brilliant light on the equation that changed the world.

"This is not a physics book. It is a history of where the equation [E=mc2] came from and how it has changed the world. After a short chapter on the...

For many companies, one Web site is no longer enough. Business strategy requires multiple Web sites, each with carefully targeted audiences and marketing...